Alila Hotels and Resorts to Become Carbon Neutral
OCTOBERR 22, 2008. Alila Hotels and Resorts is pleased to announce its commitment to go carbon neutral, first through its head office and then throughout all of its properties in Asia. Working with The GreenAsia Group, a specialist in carbon management in Asia, Alila will first achieve carbon neutrality for its head office in Singapore by December 2008.
The entire process involves the measurement, reduction and offsetting of greenhouse gases emissions resulting from not only the business activities of Alila's head office, but also from both the professional and personal engagements of its management team. A carbon footprint assessment is presently being conducted. With guidance from The GreenAsia Group, Alila is methodically measuring its total greenhouse gases emissions in Singapore and will implement energy efficiency practices accordingly to reduce and avoid carbon emissions to the greatest extent possible. The remaining unavoidable emissions will be offset by purchasing carbon credit certificates from green projects based in Asia.
Further affirming its commitment, Alila intends to achieve carbon neutrality for all of its seven existing hotels and resorts in Asia and to create programs for its guests to enjoy carbon neutral holidays in the long run.
'Alila's decision to go carbon neutral is in line with its long-held vision and corporate philosophy that commerce, conservation and the community can be integrated. Becoming carbon neutral complements Alila's strong efforts towards respecting and preserving the environment. We are continuously striving to make our approach more comprehensive,' said Frederic Simon, Managing Director and COO of Alila Hotels and Resorts. 'In particular, carbon neutrality for our head office means taking a further step to ensure that our management team, including myself, is environmentally friendly and commits to reducing our personal greenhouse gases emissions. We hope to eventually operate at the best standards of environmental and sustainable development in combination with good business economics.'
The GreenAsia Group, established in 2007, is one of the first in Asia to offer carbon reduction and carbon offsets solutions, which meet highest international standards, to business corporations choosing to reduce their impact on climate change through voluntary action.
'Carbon emissions, which contribute to climate change, is one of the world's key environmental concerns. The GreenAsia Group is committed to conserving the environment, especially in Asia, through sharing our knowledge in this field. We are very happy to work with Alila Hotels and Resorts who is passionate and strongly committed to the environment,' said Bradley Gardner, founder of The GreenAsia Group and a resident of Asia since 1974.
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