Open Hospitality Leads in Successful E-Mail Marketing Campaigns
Open Hospitality adds a new dimension to integrated marketing
FEBRUARY 3, 2009 - Open Hospitality, a global provider of online hotel Internet marketing solutions, creates unique high-impact e-mail marketing campaigns for many hotel clients. These targeted programs ensure increased consumer brand recognition and greater online revenues. Real-time reporting delivers results and measurement capabilities to hoteliers.
The Open Hospitality team of web experts and e-marketing designers work hand-in-hand with clients to customize campaigns that engage consumers with a direct message and combine a straightforward call to action. Account Managers at Open Hospitality routinely define need periods with their clients and proactively target competitive messages when developing campaigns for hotels.
Jason Copus, Director of Sales and Marketing at the Montecito Inn in Santa Barbara, California remarks, 'The personal attention Open Hospitality devotes to us when creating customized e-mail campaigns for need periods is exceptional. Their focused approach and consistent communication has increased revenues and awareness of the Montecito Inn.' Customized e-mail marketing campaigns are aligned with a hotel's website presence to provide a consistent consumer marketing message, and reinforce their brand image. 'The e-mail campaigns Open Hospitality designs for us mirror the look of our hotel and our website. They strongly convey the marketing message we want to promote to both our current customers as well as potential future guests' added Copus.




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