FreshStay Enables Travelers to Choose Clean Air
Health oriented travelers breathe easier by booking their hotel stay on FreshStay.com
MARCH 4, 2009 - A new study reported in the New England Journal of Medicine finds that cleaner air has added nearly five months to the average life expectancy in the United States. Between 1978 and 2001, Americans' average life span increased almost three years to 77, and as much as 4.8 months of that can be attributed to cleaner air, according to researchers from Brigham Young University and Harvard School of Public Health.
When you also consider that smokers shorten their lives by an average of 10 years, it puts into perspective how important clean air can be to living a healthy, happy life.
At a time when socially responsible travel is gaining traction, and more people than ever are taking their healthy habits on the road with them, the hospitality industry is seeing a tidal wave of hotels from around the globe choosing to go 100-percent smoke-free.
And the No. 1 way these hotels can reach out to those health-conscious travelers is through FreshStay.com.
FreshStay.com is the largest, easiest and most comprehensive online directory of smoke-free hotels in the world, and is growing daily toward its goal of 10,000 properties listed by the end of 2009. Combining a network of 100% smoke-free hotels with an integrated booking technology, FreshStay makes it easy for Frequent Breathers to find the accommodations they desire and reserve them immediately.
'Clean air and healthy travel go hand-in-hand. As travelers have become more sophisticated in their choice of lodgings, hoteliers have found they can no longer take something as elemental as the air we breathe for granted,' says Dave Janicke, the CBO (Chief Breathing Officer) of FreshStay.
FreshStay member partners have made the commitment to completely eliminate smoking from their guestrooms, dining facilities, meeting rooms and lobbies. Many of them have also implemented additional Indoor Air Quality Enhancements for the benefit of guests who suffer from allergies, asthma and other chemical sensitivities.
FreshStay also is reaching out to LOHAS - which stands for Lifestyles of Health and Sustainability. Lohasians, as they are often called, are a segment of the population focused on health and fitness, the environment, personal development, sustainable living and social justice.
'Whether you suffer from allergies, are adamant about patronizing businesses that share your commitment to the environment, or you just can't stand the smell of smoke, FreshStay.com is aligned to find you the accommodations you need where you need them,' says Janicke. 'We're growing strong, and our reach is being felt around the globe.'
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
