WhereToStay.com Increases Hotel Memebership Value with Sponsored Links
Touts Better ROI Than Sponsored Links Through Other Websites
DALLAS, TX, January 9, 2006. Subscribers of WhereToStay.com can significantly increase direct bookings and traffic to their property by securing "sponsored links" through the website.
Members can feature a photo, brief description and direct link to their property page in a sponsored link on the homepage of that property's destination of origin. For instance, when a consumer visits WhereToStay.com and is interested in information about Barbados, they can click on the "Barbados" link where they will find a wealth of information about the island. On that "Barbados" homepage, WhereToStay.com will feature up-to three sponsored links for properties within Barbados. WhereToStay.com limits the sponsored links to three properties per destination to keep the value of this feature intact.
"When compared to other 'sponsored links' on the web, the return on investment is beyond compare," said Thom Dunaway, founder and president of WhereToStay.com "To show the tremendous value of this marketing initiative, we provide monthly reports featuring the number of hits a property receives - members are always extremely pleased with the results," he added.
Due to high demand for this prominent placement, properties can secure sponsored links by bidding for monthly access. Starting as low as $20, a property can reap the benefit of countless "clicks" a month by people searching for vacation options in their area. Properties must be members of WhereToStay.com to secure a sponsored link on the site.
WhereToStay.com offers distinct membership levels for hotels and resorts that seek to significantly bolster direct bookings, including: Platinum Membership ($30/month) and Gold Membership ($20/month). Silver Membership (free-of-charge) provides a limited listing with no contact information.
For more information or to sign-up for membership, hotels can visit www.WhereToStay.com/membership or click the Owners/Managers tab at the bottom of www.WhereToStay.com.
WhereToStay.com is celebrated by many as the most comprehensive travel research web site available to consumers looking for information about worldwide destinations and travel options. Centered around its "Know Before You Go" philosophy, WhereToStay.com offers both in-depth information about thousands of places to stay as well as candid traveler reviews, useful advice and helpful tips from people who experienced these destinations and accommodations first-hand.
Founded in 1995, WhereToStay.com began as a Caribbean travel guide, with its mission to help travelers easily navigate through accurate yet concise information about villas, hotels and resorts of all sizes. WhereToStay.com now extends the opportunity for properties worldwide to become members and be featured on the web site as a low-cost, yet highly-visible marketing option.
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