Hilton Expands US Olympics Sponsorship
BEVERLY HILLS, CA, January 25, 2006. Hilton Hotels Corporation is expanding its sponsorship of the U.S. Olympic and Paralympic Teams through 2008 to include direct support for all eight United States Governing Bodies (NGB) of Olympic and Paralympic winter sports.
The Hilton Family of Hotels is now the only sponsor to formally help support all eight winter NGBs directly which include: US Biathlon Association, U.S. Bobsled and Skeleton Federation, U.S. Curling Association, U.S. Figure Skating, USA Hockey, U.S. Luge Association, U.S. Ski and Snowboard Association and U.S. Speedskating. As part of its NGB sponsorships, the Hilton Family of Hotels will offer its "Team USATM Advantage" program to the NGBs and its members to provide support at the local level as well.
"Since rejoining the roster of U.S. Olympic Team sponsors, the Hilton Family of Hotels has generously provided valuable resources to enhance athlete facilities at the three U.S. Olympic Training Centers," said USOC Chief Executive Officer Jim Scherr. "The Hilton Family's support of each winter National Governing Bodies is another example of the company's dedication and commitment to U.S. Olympic and Paralympic athletes."
"The Hilton Family is delighted to be a part of America's Olympic efforts, with such a compelling combination of support and sponsorship," said Tom Keltner, president of brand performance and development group for the Hilton Hotels Corporation. "We will support our athletes every step of the way on their journey to the Olympic Winter Games, a path that we hope will be paved with gold."
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