Karisma Announces New Sales & Marketing Director
Ruben Becerra to Join Corporate Team in Miami
MIAMI, FL, June 22, 2006. Karisma Hotels and Resorts, the premier luxury hotel group in the Riviera Maya, Mexico, is pleased to announce the appointment of Ruben Becerra to the position of Sales & Marketing Director, effective July 1, 2006. With more than 15 years experience in international hotel management and hospitality, Ruben has been instrumental in new-market growth and tourism initiatives for Karisma since 2002.
His success as General Manager of the Azul Beach Resort Hotel and El Dorado Seaside Suites in Mexico brings vital experience and energy to his new role as Sales and Marketing Director in Miami. Ruben will provide strategic marketing, sales leadership and new business development for all five Karisma Hotel properties: Azul Beach, Azul Blue, El Dorado Royale, El Dorado Seaside Suites and Hidden Beach Resort.
Ruben has held key management and executive positions in the hospitality and travel industry, including General Manager of resorts in Mexico, Thailand, Tunisia, Bahamas and the Dominican Republic. Fluent in several languages, Ruben received his hospitality certification from the School of Hotel Administration at Cornell University and a Bachelor's Degree from the Universidad del Noreste in Mexico.
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