World's First Sports Tourism Expo Unveiled
JUNE 22, 2009 - Plans have just been unveiled for the world's first sport tourism exhibition. The ground-breaking World Sport Destination Expo will take place during the FIFA 2010 World Cup in the Official Host City, Johannesburg from 5-9 July 2010.
World Sport Destination Expo will provide an unrivaled market place for sports tourism - at least 250,000 visitors are expected, including the leading decision-makers from sport and tourism as they congregate in Johannesburg ahead of the final match of FIFA 2010.
"We have been overwhelmed with the uptake for World Sport Destination Expo," says Chris Frost, Event Director, World Sport Destination Expo.
"Sport and tourism are becoming ever-increasingly linked, so hosting the event in Johannesburg during FIFA 2010 has elicited an overwhelming response. The timing also coincides with the FIFA World Congress, which also takes place at the Sandton Convention Centre, so the attendees are guaranteed be a who's who of the sporting world."
The event will feature an exhibition area of 10,000 square metres. Over 400 exhibiting companies representing international sports federations, host cities of top sporting events, tourist boards, global hotel chains and resorts will meet to conduct business with the top buyers from the sport tourism industry.
Running concurrently with the exhibition will also be a sports tourism conference, featuring a line-up of leading speakers and delegates drawn from sports, tourism and sports tourism industries.
Chris Frost adds: "If you work in sports and tourism, or if you want to learn how to tap into a market now worth $600 billion a year and rising, this will be the ultimate forum to show your product to the world and conduct lucrative business deals."
World Sport Destination Expo: 5-9 July 2010
Sandton Convention Centre, Johannesburg - Official Host City for the 2010 FIFA World Cup




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