Hard Rock Unveiling 'The HRH Tower Suites'

Brings All-suite Luxury to Sin City By

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. December 01, 2009

NOVEMBER 30, 2009 - Hard Rock Hotel & Casino, Las Vegas is opening HRH Tower - an all-suite tower located at the south end of the famous Hard Rock property - on December 28. It includes 359 "standard" suites, eight spa villas opening directly to the pool areas, and seven penthouse suites on the 16th floor offering panoramic views of the iconic Vegas strip and mountains.

HRH Tower is targeting high-end, luxury guests who want a sophisticated rock 'n' roll experience with extra privacy and a more refined atmosphere. To accommodate these guests, the tower will boast its own VIP entrance and check-in; will have direct access to the new casino space; 25,000 sq. ft. luxury Reliquary spa; and Vanity nightclub.

The HRH Tower Suites is part of the widely-publicized $750 million expansion that broke ground in 2007. As part of the expansion, the Hard Rock Hotel welcomes the addition of approximately 860 guest rooms, including the recent opening of the Paradise Tower, a new 17-story guest wing located at the north end of the property.

"The creativity, innovation and overall thought that went into not only the new HRH Tower Suites, but the entire property expansion and renovation as a whole, is unlike anything I've seen around the world," said Randy Kwasniewski, president and chief operating officer of Morgans Hotel Group Las Vegas. "We're looking forward to welcoming guests in the New Year and hope they share my same enthusiasm for this new Las Vegas paradise we've created for them."

Setting itself apart from any other all-suite tower in Sin City, the new HRH Tower "standard suites" offer a lustrous room product with an integrated wet bar, sitting area, and suite bathroom with cast iron tubs. Each suite in the Tower includes a Sound Matters Sound Bar - an AMX 12" Touch Panel music system with iPod dock and includes over 2,000 HRH owned songs and playlists for guests personalization and enjoyment, as well as two 40" Sony Bravia LCD TV with DVD players.

HRH Tower will house the property's new nightclub, Vanity; new spa and health club, Reliquary; more than 30,000 sq. ft. of new casino space; and three new restaurants. HRH and Paradise Towers will be finalized with the new pools and Skybar in the first half of 2010.

"This tower is a major milestone in our expansion and moves our brand into another level of decadence, while maintaining the service our guests have come to expect," said Phil Shalala, Hard Rock's Chief Marketing Officer. "Our goal was to stay true to property's innovative and trend-setting style while creating an edgy and decadent rock 'n' roll experience not offered anywhere else in Las Vegas."

The entire renovation is slated for completion in the spring of 2010 and has created more that 1,200 jobs for Vegas. In addition to approximately 860 new guest rooms from the new HRH and Paradise Towers, the property has also added approximately 60,000 square feet of meeting and convention space and more than 30,000 sq. ft. of casino space.

The HRH Tower officially opens on December 28, as well as Reliquary Spa and Vanity nightclub opening to ring in the New Year.