Online Vacation Center Acquires Dunhill
JANUARY 8, 2007. Online Vacation Center Holdings Corp. (OTC BB: ONVC), an aggregator of diversified vacation sellers, today announced that it has acquired Dunhill Vacations, Inc. Based in Fort Lauderdale, Florida, Dunhill Vacations publishes the leading vacation values newsletter Dunhill's Vacation News. The acquisition was effective January 5, 2007.
Online Vacation Center Holdings purchased Dunhill Vacations, Inc. for a combination of cash and Online Vacation Center Holdings common stock. The acquisition is expected to be accretive to earnings in 2007.
"Dunhill Vacations significantly expands our customer base through the addition of their database of approximately one million e-mail addresses," said Ed Rudner, Chief Executive Officer of Online Vacation Center Holdings Corp. "It also further expands our reach in the travel publishing business. Their e-mail based vacation newsletter Dunhill's Vacation News represents a valuable tool in the marketing effort of vacation suppliers and agents. As a result, as we leverage Online Vacation Center's e-mail marketing expertise and the advertiser base of Phoenix International Publishing, which we acquired in 2006, we expect advertising revenue from electronic publishing to become a greater portion of our revenue mix."
Dunhill Vacations, Inc. is a leading provider of vacation values through their newsletter Dunhill's Vacation News. For more information visit: www.dunhillvacations.com.
Alpharetta, Georgia based Innovative Travel Acquisitions facilitated the transaction.




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