Trump SoHo New York Opens for Business

The Trump Family and Deputy Mayor Cut the Ribbon on the Newest Trump Hotel Collection Property

. April 13, 2010

NEW YORK, NY, April 12, 2010 - Following an 11 a.m. ribbon-cutting ceremony with Donald J. Trump, Deputy Mayor for Economic Development Robert C. Lieber, Donald Trump Jr., Ivanka Trump and Eric Trump, Trump SoHo™ New York, the newest luxury property of the Trump® Hotel Collection, opened its towering bronze doors to its first guests today.

"This is a terrific day for Downtown New York," declared Donald J. Trump. "New York is the world's greatest city, and we are excited to bring our award-winning Trump Hotel Collection brand to one of its most iconic neighborhoods. Trump SoHo is unlike anything else, and we are looking forward to welcoming our guests and visitors to this fantastic property."

"Last year, more visitors came to New York City than any other destination in the U.S., and SoHo, with its dynamic retail and commercial core, is a critical attraction," said Lieber. "Now, more than ever before, we are focused on creating jobs and supporting diverse sectors, and with nearly 400 new permanent jobs in the tourism industry, the opening of Trump SoHo is a great testament to continued growth in this neighborhood."

Located at 246 Spring Street, the dramatic, 46-story silver-glass hotel in Downtown New York boasts unrivaled views of the city's spectacular skyline, the Hudson River, Statue of Liberty and Empire State Building. Blending classically inspired interiors with contemporary New York design, this SoHo hotel's 391 elegantly appointed rooms and suites feature floor-to-ceiling windows, furnishings by Fendi Casa, and custom bedding by Bellino. With just 12 rooms per floor, Trump SoHo has the ambiance of an intimate hotel. Special introductory rates start at $389 per night.

Trump SoHo offers such Trump Hotel Collection hallmarks as world-class dining at Quattro Gastronomia Italiana, the signature services of the Trump Attache®, and the Trump®Kids and Trump®Pets programs. Kastel cocktail lounge and The Library, outfitted with TASCHEN books, provide unique spaces to enjoy a cappuccino or a glass of wine. Trump SoHo also offers the most meeting and event space in the neighborhood, with over 12,000 square feet that can be customized for any occasion.

The Spa at Trump®, with New York's only authentic luxury hammam, and seasonal Bar d'Eau on the lush, 6,000-square-foot Pool Deck, will open in early summer.

Trump SoHo New York is a joint venture among The Sapir Organization, Bayrock Group LLC, and an affiliate of the Trump Organization. For more information on Trump SoHo, please call (212) 842-5500.

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