STR Reports US Hotel Occupancy for Week Ending June 18, 2011

ADR increases increases 3.3% to US$101.73

. June 27, 2011

alt text June 24, 2011 - The U.S. hotel industry experienced increases in all three key performance metrics during the week of 12-18 June 2011, according to data from STR.

In year-over-year comparisons for the week, occupancy rose 3.7 percent to 69.2 percent, average daily rate increased 3.3 percent to US$101.73, and revenue per available room finished the week up 7.2 percent to US$70.37.

Among the Top 25 markets, Dallas, Texas, achieved the largest occupancy increase, rising 21.3 percent to 67.0 percent, followed by Miami-Hialeah, Florida, with a 20.2-percent increase in occupancy to 74.2 percent. Los Angeles-Long Beach, California, fell 2.1 percent to 75.5 percent, reporting the largest decrease in that metric among the Top 25 markets, followed by Norfolk-Virginia Beach, Virginia with, a 2.0-percent decrease to 68.4 percent.

New Orleans, Louisiana (+14.9 percent to US$114.84), and San Francisco/San Mateo, California (+13.8 percent to US$145.92), reported the largest ADR increases for the week among the Top 25 markets. Los Angeles-Long Beach posted the largest ADR decrease, falling 4.3 percent to US$119.79.

Three of the Top 25 markets experienced RevPAR increases of more than 25 percent: Miami-Hialeah (+28.4 percent to US$93.08); Dallas (+26.0 percent to US$55.60); and Nashville, Tennessee (+26.0 percent to US$77.28). Three of the markets reported RevPAR decreases: Los Angeles-Long Beach (-6.3 percent to US$90.47); St. Louis, Missouri-Illinois (-1.5 percent to US$58.70); and Norfolk-Virginia Beach (-1.0 percent to US$66.63).

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