Online Franchising to be Available for Country Hearth Brand
RLHC continues its pursuit to be the easiest to franchise with
SPOKANE, Wash., (May 8, 2017) — RLHC (Red Lion Hotels Corporation) (NYSE:RLH) is again leading the hospitality industry in innovation by making it easy to franchise with its Country Hearth Inn & Suites brand - owners simply go online. Starting this summer, a website portal will be available to facilitate complete franchising and digital connectivity to a vast array of booking channels.
Signing up for the Country Hearth brand will be flexible and simple with a designated website that will provide the ability to complete and grant a franchise license online. The brand will allow owners the freedom to either operate as an independent hotel or use its trademark - both benefitting from the company's robust reservations system, distribution and channel management, including negotiated deals with online travel agents.
“We want to take the hassle out of franchising and offer owners the ability to complete the entire process online. Once part of our system, properties will be measured on online reputation, removing the red tape owners dread,” said RLHC EVP & President of Global Development Roger Bloss.
RLHC will continue to collect a flat, monthly fee from the hotels in the Country Hearth network in return for supplying the guest reservation and distribution infrastructure.
To learn more about franchising with RLHC, visit franchise.rlhco.com.
About Red Lion Hotels Corporation Red Lion Hotels Corporation, established in 1959, is an international hospitality company primarily engaged in the franchising, management and ownership of upscale, midscale and economy hotels under the Hotel RL, Red Lion Hotels, Red Lion Inn & Suites, Settle Inn Extended Stay, Signature Inn, GuestHouse, Americas Best Value Inn, Canadas Best Value Inn and Country Hearth Inn & Suites brands. The company also owns and operates an entertainment and event ticket distribution business under the brand name TicketsWest. For more information, please visit the company's website at www.rlhco.com.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
