Autograph Collection Hotels Opens 272-Room RYSE in Seoul's Hongdae Neighborhood

USA, Bethesda, Maryland. June 12, 2018

Autograph Collection Hotels, Marriott International's distinctive
collection of passionately independent hotels, has announced the
opening of RYSE in Hongdae, the neighborhood known to be a creative
trendsetters in Seoul.  RYSE is the second Autograph Collection hotel in
Seoul and joins the brand's diverse portfolio of more than 135 hotels
around the world that champion values of vision, design and craft.

“Autograph Collection Hotels is growing in lockstep with global
demand from travelers for independent hotels and individual experiences
when traveling: from dining to design,” said Jennifer Connell, Vice
President, Global Brand Marketing & Management, Autograph Collection
Hotels. “With every touchpoint thoughtfully-crafted and guest
experience personally-curated, RYSE is the perfect addition to the
collection; and we are thrilled to introduce it as the brand's second
hotel in the ever-evolving city of Seoul.”

Hongdae showcases self-expression and individuality at every turn,
and RYSE cleverly celebrates the neighborhood's neon candy box aesthetic
in a sophisticated way. Conceived and designed by globally renowned
Michaelis Boyd, the hotel's interiors collide energetically: bare
concrete and industrial brass metal meet glossy pink flooring and modern
art installations reign. The hotel's art concept starts from an
artistic outdoor mural and continues through the lobby where pop-up
exhibitions feature unexpected hanging sculptures.

RYSE features 272 inspiring guest rooms including 14 suites; each
designed to highlight a prominent art piece from an exclusive collection
for the hotel.  Some suites have been specially customized by creative
masterminds including fine art photographer Laurent Segretier and
collage artist Charles Munka; Seoul based sculptor who defines space
with light and polychromatic films Yeojoo Park, and multimedia
storyteller Maekan. These Artist Suites are curated with strong
aesthetics and individuality to embrace the youth culture of Hongdae The
2300 square foot (217 square meter) Executive Producer Suite, located
on the twentieth floor, features handpicked art works and a graphic wall
by renowned Korean graphic designer Na Kim.

“We are delighted to present RYSE; more than just a hotel, it is a creative space for inspiration and indulgence,” said Jaisun Ihm, General Manager.  “Our team is focused on showcasing energetic culture of Hongdae to global travelers and fostering a creative community for people to gather and connect.  By partnering with some of the world's most creative visionaries, we are offering an exactly like nothing else hotel and cultural experience that could only happen in Seoul.”

The casual gourmet restaurant Long Chim takes Thai street food and turns it into a culinary journey, delivering authentic, spicy and fresh tastes straight from Bangkok. Made for sharing and socializing, it is a concept by Chef David Thompson of Michelin-starred Nahm. Tartine Bakery & Cafe from San Francisco brings refreshing and natural flavors to homemade treats. In addition, three bartenders from Seoul's hottest and most recognized bar, Le Chamber, are teaming up to bring their world championship skills to the rooftop bar & lounge, the Side Note Club.  With stunning view, guests can experience world-class creative cocktails and stylish music carefully curated by famed Korean DJ, DJ Soulscape and the ever trendy RYSE crew. Not only a must-visit place for hotel guests, but also for cocktail connoisseurs of Hongdae and Seoul.

RYSE features an exclusive fitness center and almost (5380 square feet) 500 square meters of flagship retail that features boutique streetwear linking high fashion to street culture and art. The hotel's meeting and event spaces encourage creativity in their 1,400 square meters of relaxed atmosphere. Lounge spaces allow guests to exchange ideas and work in their own pace, before coming together to meet and party in the RYSE Gallery large enough for up to 300 guests.

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