Harbour Plaza Hotels & Resorts Plans Early 2020 Opening of Hotel Alexandra in Hong Kong

China, Hong Kong. July 18, 2019

Situated at the heart of Hong Kong Island, along the North Point waterfront, the newly built stylish Hotel Alexandra is scheduled to open its doors in early 2020. The property is the newest addition to the line of established hotels managed by Harbour Plaza Hotels & Resorts which offers a collection of unique standalone hotels, committed to delivering exceptional hospitality and facilities to all guests.

Hotel Alexandra is exquisitely designed melding timeless Victorian elegance and modern concepts that create a whimsical atmosphere evocative of Alice's Adventures in Wonderland. Features a picturesque striking hotel foyer and lobby adorned with palettes of rich gold, elegant black and hints of red; highlighted by grand chandeliers, floor to ceiling windows and doors, extensive mirrors and flower engraved golden doors and fixtures. The hotel boasts 840 light and airy natural toned rooms and suites, many which overlook the stunning harbour views and impressive city skyline. Categorized by a playful selection of card suit names, there is something for everyone ranging from 2 persons ‘Diamond' to 6 persons ‘Spade' and family ‘King Suite', making it the ideal stay for all including couples, families, groups, long staying guests and discerning travellers. More hotel facilities include enchanting onsite dining outlets; a scenic outdoor swimming pool; a well-equipped fitness centre, as well as versatile function spaces such as a grandiose ballroom and customizable meeting rooms suitable for weddings, special occasions and business events.

The property is approximately 2-minutes' walk from MTR Fortress Hill Station, 10-minutes from Hong Kong Convention and Exhibition Centre, and 40 minutes from the Hong Kong International Airport. Its' favourable location is easily accessible by car and public transportation, particularly after the opening of the new Central-Wan Chai Bypass Tunnel offering an ease commute to the bustling Central financial hub, and popular shopping, gastronomic and entertainment districts of Causeway Bay and Wan Chai.

Christina Cheng has been appointed General Manager of Hotel Alexandra, a newly built stylish hotel in Hong Kong scheduled to open in early 2020. Located in the uprising area of the North Point waterfront, the 840- room property presents a conveniently situated, unique and design-inspired space in the heart of the Hong Kong Island.

Christina boasts an extensive career within a number of luxury hospitality brands in Asia including The Peninsula Hong Kong, The Ritz-Carlton Hong Kong, Mandarin Oriental Macau, as well as a broad fifteen years at the flagship property Harbour Grand Kowloon of Harbour Plaza Hotels & Resorts from the pre-opening stages and beyond, championing key roles within sales and marketing. Prior to joining Hotel Alexandra, her most recent role was General Manager of Harbour Plaza 8 Degrees where she demonstrated leadership since the hotel's pre-opening phase in 2009 and a continued decade thereafter, being responsible for all aspects of the hotel's development and operations. She will channel her more than 30 years of professional experience in the hospitality space, driving performance and passion for quality service to work alongside the Hotel Alexandra team, ensuring overall guest satisfaction.

Hotel Alexandra, the design-led property located along the North Point waterfront in Hong Kong, announces the appointment of CeCe Hoang as Director of Marketing Communications. In her new role, she will be responsible for building and leveraging the hotel's brand awareness by utilizing result-driven marketing initiatives in local and global markets, as well as the strategic planning of offline and online content marketing efforts.

With more than 12 years of experience in the hospitality and food & beverage industry within the corporate and start-up space, CeCe has an extensive knowledge of branding and marketing initiatives performed in traditional and digital platforms. Prior to joining Hotel Alexandra, she was responsible for spearheading innovative marketing campaigns generating high earned media coverage for her previous companies including international exposure through famed South Korean variety programs ‘Dream Team' and ‘Running Man' broadcasted globally.

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Coming up in September 2019...

Hotel Group Meetings: Uncommon Destinations

The last few years have been good to the Hotel Group Meetings industry and that trend is expected to continue into 2019. Planners are brimming with confidence due to an expanding economy and increased job creation, which typically results in a boost in corporate meetings. Given this promising outlook, planners are trying to outdo themselves to satisfy the high expectations of their clients. One notable trend is to integrate unusual settings into the meeting experience, hosting groups at local zoos, aquariums, museums, event centers, or other outdoor facilities. The goal is to embrace uncommon destinations, rather than a typical hotel conference room, so that meetings can be memorable, unique and stimulating. This is also part of another trend which is to support all things local - from hosting events at landmark city venues; to catering through local restaurants, food trucks and microbreweries; to hosting off-site excursions like agri-tours, athletic events or scenic 5k routes. However, though the setting might be spectacular, there are still some bedrock components that must be provided to ensure a successful meeting. Free, high-speed Wi-Fi is still one of the most requested services. Planners have to make sure that a comprehensive communication infrastructure is in place so clients can easily connect - and stay connected - to the network throughout the entire meeting experience. Also, technology tools can be used to streamline the booking, registration, and check-in process, and Radio Frequency Identification (RFID) materials can be utilized to ensure seamless access to conference events. There are also numerous software tools that encourage audience participation, as well as integrating polls, Q&A, surveys and games into speakers' presentations. The September Hotel Business Review will examine issues relevant to group meetings and will report on what some hotels are doing to promote this sector of their operations.