The Hotel Managers Andreas Acker and David Nuenemann Have Founded Shoreline Hospitality

Germany, Hamburg. August 18, 2020

The hotel managers Andreas Acker and David Nuenemann founded the consulting company Shoreline Hospitality. They provide consulting services to independent hotels, resorts but also restaurants in Germany as well as Internationally, with key markets being the Caribbean and South East Asia.

Both have worked in some of the most renowned hotels worldwide. Their portfolio includes: Fairmont - Raffles Hotels & Resorts, The Peninsula Hotels, Kempinski Hotels, Mandarin Oriental Hotel Group and Urban Resort Concepts. After a long time abroad, the circle closes again for both of them in Hamburg, Germany where everything started almost 2 decades ago.

Andreas Acker has 20 years of experience in the international hotel industry in Europe, the USA, Southeast Asia, China, the Middle East and the Caribbean. He was involved in opening, rebranding and extensive renovation projects of various hotels in managerial positions; most recently as General Manager of a newly opened hotel property in China.

David Nuenemann has management experience in the hotel industry in Europe, the USA, the Middle East, China and the Caribbean. He spent a total of ten years in remote island environment and was responsible for the operation of a complex resort in the ultra luxury segment. Most recently, he worked as a general manager to subsequently serve as the owner's representative / asset manager for several companies.

Their consulting work focuses on independent, small and medium-sized companies. They offer various modules that range from assessing the monthly operating results up to a complete company audit. Interim management of properties as well as project management is also part of their services.

The business model sets itself apart from 'traditional consulting businesses' in the hospitality industry. Various packages are offered at fixed prices. In addition, there is obviously the possibility to provide bespoke solutions according to the respective client and their requirements, or to combine packages as desired.


@Shoreline Hospitality
@Shoreline Hospitality
/ SLIDES

About Shoreline Hospitality

Media Contact:

David Nuenemann
Founder & Managing Partner
Shoreline Hospitality
T: 004-940-34869738
E: david@shoreline-hospitality.com
W: https://www.shoreline-hospitality.com

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During an economic downturn, it is tempting to slash marketing budgets to make up for lost revenue. But smart hoteliers play the long game, knowing that companies who stay engaged with their customers will be the first to benefit from a rebound. Therefore, now is the time to renew and revamp sales and marketing strategies in order to be ready for what lies ahead. For example, this is a perfect time to refresh website content, social media and SEO.  The same for hotel blogs where content can be updated to give customers inspirational ideas as they begin to travel and meet again. Multimedia assets should also be revised with new photo/video shoots that provide accurate information about how setups, room configurations, and onsite offerings have changed to accommodate safer meetings and social distancing. The June Hotel Business Review will focus on the sales and marketing strategies that some hotels are adopting in anticipation of a recovery in 2021.