Baltimore Area Director of Sales, Events and Marketing for Hyatt Hotels Corporation Adds Hotel Revival to Portfolio
Ilemona Salifu Expands Role With Hyatt Hotels Corporation to Include Hyatt-Managed Hotel Revival
Hotel Revival, an award-winning, Hyatt-managed Joie de Vivre hotel located in the heart of Baltimore's historic Mount Vernon neighborhood, is pleased to welcome hotel industry veteran Ilemona Salifu as director of sales, events and marketing. Salifu is taking on this new role in addition to his current position as director of sales, events and marketing at Hyatt Regency Baltimore.
"Ilemona is a natural leader with a proven track record of establishing and maintaining relationships with clients and colleagues," said Donte Johnson, general manager of Hotel Revival. "He not only delivers results, but he leads by example in everything he does."
As area director of sales, events and marketing for Hotel Revival and Hyatt Regency Baltimore, Salifu will take the lead on synergizing all sales, marketing and commercial strategies to optimize revenue, brand loyalty, and authentic guest experiences. His wealth of experience in delivering professional and unique meetings and events with innovative food and beverage functions will be an instrumental ingredient to the success of Hotel Revival.
"I am truly excited to be part of this family of talented and creative professionals on our quest to define top notch hospitality in true Charm City fashion," said Salifu.
Prior to his current position, Salifu was the director of sales and marketing at the Hyatt Regency in Morristown, N.J., where he led a team of six managers and three administrators on day-to-day business operations and provided mentorship to help his team achieve a $25 million annual revenue goal for the hotel. During his time in New Jersey, he also taught courses and mentored students in the Hospitality Management program at Montclair State University. Before venturing to New Jersey, Salifu was the associate director of sales at the Grand Hyatt Atlanta in Buckhead, Atlanta. In this role, Salifu and his team were awarded the Hyatt Hotel & Resorts Sales Team of the Year Award for mid-size hotel as a result of their record-breaking revenue achievement in 2015. From 2011-15, Salifu was a senior sales manager at the Hyatt Regency Century Plaza in Los Angeles where he was awarded the Hyatt Corporation Hyperformer Award in 2014 for exceeding the annual revenue goals by 113 percent. He began his career with Hyatt as a security officer, and then transitioned to accounting clerk and general cashier at the Andaz San Diego.
Salifu served in the U.S. Navy and is an active member of the [email protected] Diversity Business Resource Group. He graduated from San Diego State University with a Bachelor of Science in finance and a minor in business administration. He currently resides in Baltimore with his wife and three daughters.