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La Bahia Hotel & Spa Names Kim Mutz as Director of Spa and Wellness Ahead of Opening

USA, Santa Cruz, California. November 05, 2025

La Bahia Hotel & Spa, Santa Cruz's first true luxury hotel set to open this September, is proud to announce the appointment of Kim Mutz as Director of Spa and Wellness. With wellness as a significant pillar in the hotel's narrative, the strategic hire comes at a pivotal time for La Bahia Hotel & Spa as it prepares for its anticipated grand opening.

In her new role, Kim will oversee the overall operations, staff, services, and guest experience of the spa and wellness facilities - ensuring high standards in treatments, wellness programming and profitability. An industry leader with over fifteen years of experience managing luxury hotel spas and an additional ten years as a massage therapist, she will be instrumental in ensuring the spa's success and growth. Prior to joining La Bahia Hotel & Spa, Kim was the Spa Director at the Four Seasons Denver where she increased overall revenue by 12 percent. Other roles she has held include Spa Director at the Westin Dallas Stonebriar Golf Resort & Spa, Director of Spa at W Hotel in Austin, Texas, and Spa Director at Sonnehalp Hotel in Vail, Colorado.

"We are thrilled to welcome Kim Mutz to the La Bahia Hotel & Spa team," said Markus Krebs, General Manager of La Bahia Hotel & Spa. "The Spa at La Bahia will be a cornerstone of the guest experience, and Kim's extensive expertise in both luxury spa operations and hands-on wellness makes her the ideal leader to bring the vision to life."

The resort will soon debut in Santa Cruz as a celebration of one of California's most idyllic, storied coastal towns. With Kim at the helm, The Spa at La Bahia will redefine the wellness offerings in the area, as the concept will offer four indoor and four outdoor treatment rooms, a sauna that overlooks Monterey Bay, two steam rooms and a rooftop zen deck that provides clear sightlines out over the horizon.

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