One Ocean Resort & Spa to Transform into Dune House Hotel & Spa Debuting Spring 2026

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USA, Atlantic Beach, Florida. November 13, 2025

One Ocean Resort & Spa, the esteemed beachfront hotel in Atlantic Beach, FL will soon reintroduce itself as Dune House, a fully- reimagined lifestyle destination, including independent hotel, spa, curated retail, restaurants, and bars, set to debut in Spring 2026.

Dune House is being reimagined from the ground up to deliver a completely new experience on Atlantic Beach. Located on a pristine stretch of shoreline, the property is embarking upon a top-to-bottom rebranding and renovation starting this month. Sage Studio, the in-house design and creative arm of Sage Hospitality Group, is overseeing the repositioning and design, including sophisticated and relaxed interiors, new food & beverage concepts, and an elevated guest experience. Sage Studio is working in tandem with New York-based Islyn Studio on branding and interior design for all spaces.

Dune House will be a soulful, boutique, beachfront escape at the edge of Atlantic and Neptune Beach. More than a hotel, it will be a gathering place where intentional hospitality and design are shaped by worldly experiences and rooted in local culture. Every detail, from locally crafted furnishings to globally inspired cuisine, is curated to connect guests with the spirit of the coast and the community that calls it home.

"Dune House is about creating more than a stay; it's about crafting a sense of belonging," said Jessica Werner, Chief Creative Officer at Sage Hospitality Group. "Every sunrise, every gathering, every detail is designed to spark connection, curiosity, and joy. Our hope is that guests leave not just refreshed, but with stories they'll carry long after the sand has left their shoes."

The property will debut 193 soulful guestrooms and suites, many with sweeping ocean views, alongside transformed public spaces that capture the spirit of the coast. Food and beverage take center stage with three all-new concepts set to energize the local dining scene, while a redesigned poolside experience, an expanded spa, vibrant coffee and retail offerings, and oceanfront celebratory event spaces create a destination where every detail tells a new story.

"Dune House represents the next evolution of this iconic oceanfront property," said Erik Kreft, General Manager. "We're creating a destination that feels distinctly connected to the beauty and culture of Atlantic Beach, while offering the kind of design, dining, and amenities today's sophisticated traveler expects."

"Dune House is an opportunity to raise the bar for what hospitality can mean in Atlantic Beach," said Andy Allen, CEO of Corner Lot Development. "This project brings together exceptional design, talent, and vision to create a place that feels rooted in our community. Dune House is a signal that Jacksonville and Northeast Florida are world-class destinations, ready to take their place on a larger stage."

One Ocean guest rooms will remain open throughout the transformation. Azurea Restaurant has been replaced by the One Ocean Cafe, offering all-day dining for guests and locals until the new culinary concepts open. The Spa at One Ocean Resort has closed and will reopen this spring as a reimagined spa, part of the resort's transformation to Dune House.

In July 2024, Sage Investments, part of Sage Hospitality Group, entered a joint venture with Aspect Real Estate Group, Corner Lot and Kelco Management and Development to purchase One Ocean Resort & Spa. Sage will continue to manage all operations for Dune House. The company's award-winning culinary arm, Sage Restaurant Concepts, will oversee operations for the hotel's new dining concepts.