Travel is thriving, yet, headlines claiming travel is not essential are percolating as new reports and urgent recommendations to cease everything possible - including travel - to curb climate change. People will continue to travel as long as they can. As hoteliers, we can provide a responsible travel experience that protects the planet and the bottom line. Here's how. READ MORE

As populations grow and travel thrives post-pandemic, it's more important than ever for hospitality brands to create authentic, sustainable experiences that combat critical social and environmental challenges. To start, brands should prioritize cultural experiences and ESG initiatives that create a better appreciation for each other and the destinations that we travel and enable meaningful connections between locals and guests alike. READ MORE

The hospitality industry is shifting towards sustainable practices to reduce their carbon emissions and protect the environment. With the rise of travel trends and Gen Z's preferences, hotels are adapting to cater to these evolving expectations by offering personalized experiences, wellness centers, and organic options. Learn how hotels are revolutionizing the hospitality industry and changing the game by prioritizing sustainability and wellness. READ MORE

Businesses in general, including the hospitality sector, have long enjoyed the luxury of promoting random green initiatives and, by doing so, adding both brand value and bottom line profit. This is no longer enough as we currently, and globally, are facing an increasing number of climate catastrophes, a plastics and micro plastics invasion, and non-degradable chemicals piling up in nature, while at the same time experiencing the last mass extinction of species. In short, it is high time for full sustainability. READ MORE

As environmental awareness grows, hotels are increasingly investing in eco-friendly business models. With a host of benefits, such as reducing environmental impact and strengthening their brand image, hotels can pursue sustainability through various programs and practices. We explore guidelines to ensure a successful sustainability journey in 2023 and beyond. READ MORE