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HOTEL BUSINESS REVIEW

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Lily Mockerman

Because of COVID-19, many revenue teams had to be furloughed. Not all will return, leaving vacancies. Could it be time to evaluate the kind of Revenue Manager that will move your property forward? The revenue manager of the future will be part accountant, part marketer, part guardian. This revenue manager will be the gatekeeper of revenue. There are five strong foundational skills to look for in the revenue manager of the future. Lily Mockerman explains these skills, how to recognize them in a revenue manager, how to keep them on your team, and how to help them shine. READ MORE

S. Lakshmi Narasimhan

Pandemics though less inevitable than natural calamities have been confronted in the past. They have to be accepted and dealt with in a sensible manner. The discovery of a viable vaccine for the coronavirus as soon as possible is everybody's hope. Meanwhile, what can you as a business, do for the rebuilding crusade going forward? Reaching out and assuring your customers, employees, communities and stakeholders about their safety in your establishment is the first step. As a business with a standing, this is the minimum you owe to your customers, employees, partners, communities, stakeholders as well as yourselves. This hopefully, will bring business back and cause the coronavirus pandemic chokehold to ease over time. READ MORE

William A. Brewer III

The hotel industry is facing an extended crisis. As governments impose travel restrictions and hotel guests cancel trips or avoid booking them altogether, the hotel industry worldwide is collectively experiencing dire economic impacts from the COVID-19 pandemic. Along with plummeting occupancy rates, hotel performance has been negatively impacted on an unprecedented global scale. As the global economy enters a recession that many predict will be as bad as the downturn in 2007-2008, it is likely that hotel owners and operators will, once again, experience conflicts as their disparate economic interests collide. This article explores the conflicts of interest between owners and operators. READ MORE

Camille Hoheb

When in a crisis, where can hotel spas look for practical business strategies to survive and thrive? It's the same place mankind has looked for inspiration – Mother Nature. A relatively new field called biomimicry has emerged that looks towards nature's engineering to solve modern-day problems. The genius in biomimicry extends to learning how to adapt during a crisis. Since the Industrial Revolution, humans have approached work in terms of areas of specialization, independence, and siloed thinking rather than organically working together as a system. Biomimicry can give insights into a variety of topics relevant to hotel spas from cultivating resilience, creating cooperation with peers to pivoting quickly in changing markets. READ MORE

Lisa Starr

As we recover from the current pandemic and guests begin venturing out again, their personal wellness will be a focus as never before. Whether for social-distancing requirements, or just the sense of space that guests crave, spas and hotels with outdoor spaces, or the incorporation of natural elements in the indoor spaces, will be more popular than ever. Utilizing the healing elements of nature creates a win-win in the spa and wellness facility environment, and fosters strong connections between the property and the guest in the future. READ MORE

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