NxTV IP Used by 25% of 5-Star Properties
Mobil 5-Star operators choose NxTV IP VOD in-room entertainment services three years running
LOS ANGELES, CA, February 21, 2008. NxTV, Inc., the first and largest provider of IP Video on Demand (IPVOD), IPTV and interactive digital IP-based in-room entertainment and technology solutions in the hospitality industry, announced that NxTV has been chosen by one quarter of all Mobil 5-Star hotels for the third consecutive year. Of the more than 7,000 hotels the Mobil Travel Guide rated for 2008, only around 40 achieve the prestigious Mobil Five Star Award status; these are widely regarded as the finest hotels in the country. NxTV's IPVOD entertainment systems are also used by 15 AAA 5-Diamond properties.
"Guests who stay at leading luxury properties expect the very best, and NxTV's extensive suite of ultra-crisp HD IPVOD entertainment and other personalized video services consistently exceed expectations," said Hooman Honary, President of NxTV. NxTV stores its content on the hospitality industry's highest capacity digital entertainment servers and delivers VOD movies to guest rooms via a hotel's converged IP network to best serve guest needs while maximizing revenue-building opportunities for clients. NxTV's lineup features more than 250 movies on demand, the largest selection in the industry, including recent Hollywood blockbusters, episodes of popular television shows, family content and independent box-office films.
NxTV's quality entertainment services continue to be selected by the most prestigious properties worldwide to meet the demanding standards of the most discerning hotel guests. Many luxury properties are now installing IP-based systems and HDTV on flat-panel televisions to provide the highest quality viewing.
The IP Delivery Advantage
The advantage of a converged IP network is that a wide variety of services may be delivered on one network for greater cost savings, reliability, improved applications integration, scalability and increased revenue. A single IP network can deliver:
---|HD video on demand
---|IPTV Free-to-Guest content
---|High-speed Internet access
---|Communication with mini-bar
---|Voice over IP telephony and
---|POS and many other systems.
With its IP-based platform, NxTV is uniquely positioned to respond to the technological trends in the hospitality industry. In addition, as more and more hotels replace older televisions with the latest flat-panel HDTVs, hotel operators are demanding high definition programming to provide their guests with more choices and a wider selection of high quality on-demand entertainment. To address the evolving expectations of technology-savvy hoteliers and their guests, NxTV will be rolling out an exciting array of new products and services throughout the coming months.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
