Elegant Hotels Names VP Sales and Marketing
MARCH 26, 2008. Elegant Hotels Group (EHG), the operator of several unique upscale properties on Barbados announces the appointment of Ms. Michele Olivier as vice president of sales and marketing. In this role, Olivier will manage worldwide strategic development for the brand and direction of sales, revenue management and marketing functions.
Olivier joins EHG with a distinguished career of more than 15 years in the full-service and boutique resort segment. She most recently served as vice president of sales for the upscale all-inclusive Coral by Hilton Resorts; prior to that, Olivier spent several years with InterContinental Hotels Group in senior sales and revenue positions for their Caribbean properties.
A strategic thinker, Olivier has built a career of helping global companies increase sales and capture market share through developing teams, programs and systems that are executed with precision. She holds a Masters Degree in Hospitality and began her career as a Travel Agent for the American Automobile Association (AAA); followed by wholesale buying for a major charter operator and operational experience at resorts under several flags.
"We are very fortunate to have someone of Michele's caliber join Elegant," said Michael Poynter, chief operating officer of EHG. "She brings with her a wealth of international experience, which has garnered numerous awards in the industry for her creativity, sales and e-commerce expertise."
"It's a privilege to work with such stellar talent and on the beautiful island of Barbados. The team at Elegant is passionate about the product and about delivering outstanding service. They truly set themselves apart." said Olivier.
A long time resident of the Caribbean, Olivier is now based in South Florida. She maintains her strong ties to the region and works with various groups that assist in directing tourism initiatives to the region, including the marketing committee for the Caribbean Hotel Association.
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