Hotel Concepts Introduces Facebook Widget
Leading property management system provider pioneers integration of social networking into online ho
ATLANTA, GA, June 13, 2008. Hotel Concepts, a leading global provider of property management/CRS technology and software solutions for the hospitality industry, today announced the introduction of its new Facebook Widget. This small tool, which Facebook users may place on their home page, allows hoteliers to 'push' special offers to users that have shown interest in that destination. Offers are pushed seamlessly from Hotel Concepts' IDCRS and can be converted into actual reservations with minimal user interaction. Facebook users can use the widget to invite their Facebook friends and family to the location of a special event. For example, couples organizing a wedding could allow invitees to book hotel accommodations straight from their Facebook page.
"Social networking is the absolute buzz of the moment," said Bas Blommaart, CEO of Hotel Concepts. "We feel that this trend will continue to grow and that these sites will drive the travel industry in the near future. That is why we chose to be the first PMS provider to adapt to this new media and integrate it into our system."
The development of Hotel Concepts' Facebook Widget was in response to a direct challenge issued at a recent technology conference. "The speaker said that property management systems are quickly becoming a commodity," continued Blommaart. "Most offer the same features and interfaces, so we were challenged to set ourselves apart and create a unique tool that will benefit our hotel clients and set the stage for the future of online marketing. I believe we have tapped into to social consciousness of today's traveler with the Facebook Widget, and that we have laid the groundwork for expanding the potential of this exciting new media."
For more information on upgrading your reservation offering to include social networking sites, please visit HITEC booth # 431 or visit www.hotelconcepts.com.
About Hotel Concepts
Hotel Concepts provides advanced property management software to the hospitality industry worldwide, with innovative solutions designed for individual properties as well as hotel chains and management companies. Founded in 1994, Hotel Concepts has proven to be a reliable partner, both for individual hotels and hotel chains. With four main offices on three continents, worldwide support is guaranteed. North American Sales and Support are located in Atlanta, Georgia. Hotel Concepts' products are installed around the world in individual hotels and chains alike, and have a great variety of dedicated users ranging from individual hotels with 20 rooms to chain-hotels with more than 500 rooms. The company's client base includes properties in both the business and leisure categories, as well as conference centers. For more information, please contact Erik Weller at +31 (0) 76 530 53 53 for Europe, Jason Cape at 1-866-687-0040 for the USA, or visit www.hotelconcepts.com. Media inquiries, please contact Andrea Roland, Plan A Public Relations & Marketing, at (407) 905-0608 or email [email protected].