SpringHill Suites in Salt Lake City Partners with WRS
Worldwide Revenue Solutions to Manage Content and Search Engine Optimization
MARCH 9, 2009 - The SpringHill Suites Salt Lake City Airport Hotel, a refreshing new choice in Salt Lake City hotels, has partnered with Worldwide Revenue Solutions (WRS) to enhance content and search engine optimization for the property's Web site, which is maintained by brand-holder Marriott. The recently-opened Salt Lake City hotel is managed by White Lodging, an independent hospitality, development and management company based in Merrillville, IN.
After an initial content update, WRS has moved focus to the hotel's ongoing Search Engine Optimization (SEO) efforts. SEO refers to writing content around niche keywords in order to maximize the ranking of a given page in the search results provided by Google, Yahoo! and others. Higher search ranking leads to greater Web traffic and overall Internet presence, resulting in increased revenue.
Also an important step in SEO, WRS will provide in-bound links through local and national link directories, Google and MSN maps, press release writing and linking through the WRS blog " USA Travel Guide ".
Dan Applegate, General Manager at the SpringHill Suites Salt Lake City Airport, is excited to launch a new partnership to complement the new property, "As technology grows and evolves we as hoteliers must as well. We are excited to work with Worldwide Revenue Solutions in partnership with our new hotel product and design and look forward to a bright and profitable relationship with them."
For more information about the SpringHill Suites Salt Lake City Airport Hotel, call 1-801-532-6633 or visit the Web site at http://www.marriott.com/hotels/travel/slcsa-springhill-suites-salt-lake-city-airport/
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
