Hilton Garden Inn Lexington Partners with WRS
Worldwide Revenue Solutions to Provide Brand and Search Optimization Services
MARCH 16, 2009 - The Hilton Garden Inn Lexington, a popular choice of hotels in Lexington, Kentucky, announces a new partnership with Internet marketing company Worldwide Revenue Solutions (WRS). The hotel has contracted the Dallas-based WRS for brand optimization and Search Engine Optimization services.
Located in the "Horse Capital of the World", the limited-service Lexington hotel balances leisure traffic to horse racing and stabling attractions including the Kentucky Horse Park and Keeneland Race Course along with corporate traffic to the substantial business sector of Lexington. In a recently-completed Web site refresh, WRS catered content to both markets, utilizing a brand-focused approach that the marketing company holds as a specialty.
Along with brand optimization, WRS will provide ongoing Search Engine Optimization (SEO) for the Web site. SEO refers to a particular type of Internet marketing intended to improve the placement of a Web page in the search results of major search engines like Google, Yahoo! and MSN. Along with many other steps, this is done by writing content that features niche keywords with competitive search engine presence. As a Web site's search placement improves, so does its browser traffic and revenue potential.
Orintheal Beatty, Director of Sales at the Hilton Garden Inn Lexington Hotel, is pleased to take a fresh approach to the Web site.
"I love the enhancements that WRS has suggested to us and implemented, it's such an excellent benefit for all parties involved," Mr. Beatty says.
For more information about the Hilton Garden Inn Lexington Hotel, please call 1-859-854-8300 or visit the Web site at http://hiltongardeninn.hilton.com/en/gi/hotels/index.jhtml?moreDesc=true&ctyhocn=LEXLHGI
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
