WORLDHOTELS Commended by Travelocity
Effective Online Sales Performance
HONG KONG, China, April 3, 2009 - WORLDHOTELS, the leading Europe-based hotel group for independent hotels and regional hotel groups has been commended by Travelocity Asia Pacific for its strong sales performance across a broad range of online channels in the Travelocity group.
The recognition was given at a recent Travelocity event in Hong Kong. WORLDHOTELS affiliate Hotel Jen was also separately commended for its stellar performance through the Travelocity group of channels.
"We are delighted with this result, which is evidence of WORLDHOTELS commitment to helping our affiliate hotels get the maximum benefit from the all important online channels, which are rapidly growing in importance as a source of business," said Roland Jegge, Vice President Asia Pacific of WORLDHOTELS.
WORLDHOTELS success within the Travelocity group, which includes such brands as Travelocity in North America, lastminute.com in UK / Europe, ZUJI sites in Asia-Pacific, including Travel Partner sites BlueHolidays.com, and Tiger Airways, resulted from close collaboration at both an Asia Pacific regional, and property level to ensure maximum property visibility across the travel sites. It also included strong participation in such high profile campaigns as Travelocity's Amazing Race US, "Race to Savings" promotion.
WORLDHOTELS also held dedicated workshops for general managers and directors of sales of affiliate properties to develop their understanding of online distribution.
Grant Colquhoun, Director-Hotels Asia/Pacific Travelocity commented "WORLDHOTELS continually strives to provide maximum benefit to its affiliate hotels. Over the past 12 months, we have worked at multiple levels within each organization to ensure that WORLDHOTELS properties have exposure across the Travelocity family of brands. The close working relationship and the value of local, regional and global distribution as a result of participation in the Travelocity Hotel Program has delivered significant growth in room nights and revenues."
With over 500 outstanding hotels in 300 destinations, across 70 countries, WORLDHOTELS is the most established Europe-based global marketing and distribution network for independent hotels and regional hotel brands, with a strong emphasis on hotels with character and distinction.
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