Rupert To Head Wyndham Marketing
PARSIPPANY, NJ, November 30, 2005. Cendant Hotel Group has appointed Kevin Rupert VP, marketing and strategy, for Wyndham Worldwide. In this role, he'll be esponsible for facilitating Wyndham's loyalty marketing, e-commerce, national branding and business-to-business marketing functions.
Rupert previously served as VP, brand marketing and strategy, responsible for developing marketing plans for Cendant's eight lodging brands. He also oversaw franchise sales marketing and product innovation efforts.
Cendant acquired theWyndham brand and franchising system from the Blackstone Group in September.