STR Reports US Hotel Occupancy for Week Ending February 18, 2012

Occupancy Up 1.5% to 59.7% and ADR increases increases 2.9% to US$102.59

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. February 27, 2012

February 24, 2012 - The U.S. hotel industry experienced increases in all three key performance metrics during the week of 12-18 February 2012, according to data from STR.

In year-over-year comparisons for the week, occupancy was up 1.5 percent to 59.7 percent, average daily rate increased 2.9 percent to US$102.59 and revenue per available room was up 4.4 percent to US$61.27.

Among the Top 25 Markets, Anaheim-Santa Ana, California, experienced the largest occupancy increase, up 12.8 percent to 74.3 percent, followed by Orlando, Florida, with a 6.4-percent increase to 76.2 percent.

San Diego, California, fell 8.5 percent in occupancy to 70.8 percent, reporting the largest decrease in that metric. The market also reported the largest decrease in both ADR (-14.8 percent to US$124.88) and RevPAR (-22.0 percent to US$88.37).

New Orleans, Louisiana, posted the only double-digit ADR increase, rising 38.4 percent to US$163.29.

Three markets achieved RevPAR increases of more than 10 percent: New Orleans (+43.3 percent to US$113.33); Anaheim-Santa Ana (+23.0 percent to US$86.53); and Miami-Hialeah, Florida (+11.1 percent to US$187.84).