STR Reports US Hotel Occupancy Up for Week Ending November 10, 2012

Occupancy Up 0.9% and ADR Increases 3.1% to US$107.91

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. November 19, 2012

November 19, 2012 - The U.S. hotel industry experienced positive results in the three key performance metrics during the week of 4-10 November 2012, according to data from STR.

In year-over-year comparisons, occupancy was up 0.9 percent to 62.6 percent, average daily rate rose 3.1 percent to US$107.91 and revenue per available room increased 4.1 percent to US$67.52.

Among the Top 25 Markets, New Orleans, Louisiana, reported the largest occupancy increase, rising 21.0 percent to 78.6 percent, followed by Philadelphia, Pennsylvania-New Jersey, with a 10.2-percent increase to 85.9 percent. Nashville, Tennessee (-6.7 percent to 63.5 percent), and San Francisco/San Mateo, California (-6.5 percent to 85.8 percent), ended the week with the largest occupancy decreases.

Three markets experienced double-digit ADR increases: Los Angeles-Long Beach, California (+13.0 percent to US$142.21); New Orleans, Louisiana (+12.3 percent to US$140.91); and Chicago, Illinois (+10.3 percent to US$143.74). Philadelphia fell 11.7 percent in ADR to US$125.37, posting the largest decrease in that metric.

Four markets achieved RevPAR increases of more than 15 percent: New Orleans (+35.9 percent to US$110.73); Los Angeles-Long Beach (+23.6 percent to US$113.10); Denver, Colorado (+17.5 percent to US$72.19); and Seattle, Washington (+17.5 percent to US$95.62). San Francisco/San Mateo reported the only double-digit RevPAR decrease, falling 11.0 percent to US$148.90.