The BROADMOOR and Hotel Jerome Announce New Director of Leisure Sales
MARCH 15, 2007. The BROADMOOR in Colorado Springs and Hotel Jerome in Aspen announce that Cherri L. Lamont has been named as the new Director of Leisure Sales. Ms. Lamont brings more than 19 years of experience and has specialized in leisure sales since entering the industry in 1983.
In her new role, Ms. Lamont will oversee the high-end leisure travel market by building relationships within the retail travel community. She will focus on key leisure markets for The BROADMOOR and its sister property, Hotel Jerome, including New York, Chicago, Dallas, Houston and major West Coast cities, with a goal of expanding markets for each hotel.
"We are delighted to have Cherri Lamont join our sales team," said Director of Sales and Marketing for The BROADMOOR, David C. Fine. "Cherri comes with a terrific background and wonderful customer relationships. She is well-qualified to position The BROADMOOR and Hotel Jerome as top leisure destinations."
Ms. Lamont spent the first three years of her career in Florida and 14 years in the Arizona market. While in Arizona, she held the position of Director of Leisure Sales for Destination Hotels and Resorts in Scottsdale and opened the Phoenician in Scottsdale. Prior to joining The BROADMOOR and Hotel Jerome, Ms. Lamont was the Director of Leisure Sales at JW Marriott Resorts of Arizona.