WayBlazer Announces Appointment of Felix Laboy as New CEO
Former President of Sabre Hospitality Solutions
AUSTIN, TX - February 5, 2015 - WayBlazer, a travel search and insights company, today announced the appointment of Felix Laboy as Chief Executive Officer.
"Having Felix on our team is the next major step in the evolution of WayBlazer," said Terry Jones, chairman. "Felix's strong track record in building and scaling travel businesses along with his deep travel experience is just the right mix to lead our company forward."
WayBlazer is developing intelligent discovery solutions that deliver contextual, personalized advice and insights for consumers across all phases of travel, from inspiration to transaction. Utilizing the cognitive power of IBM Watson, WayBlazer has the unique ability to interact in natural language, process and understand vast and disparate forms of big data to transform the way travelers seek advice with a travel discovery experience that can be individualized for every user, every time.
"I am very excited to join WayBlazer's outstanding team to help us become the leader in cognitive computing for the travel and leisure industry," said Felix. "WayBlazer's products are the next steps in technology for travel and I look forward to scaling our services and changing how consumers access travel content." As CEO, Laboy will be responsible for leading operations, product development and the go-to-market strategy for WayBlazer's newly created comprehensive travel and hospitality solution offerings.
Previously, Laboy was President of Sabre Hospitality Solutions, a leading Software as a Service technology company created to provide the most comprehensive marketing, distribution and operations tools for the hospitality industry worldwide. He co-founded E-site Marketing, a preeminent hospitality Internet marketing service company that Sabre Holdings acquired in 2007. Felix has also advised other travel technology start-ups and recently served as Executive in Residence at the School of Hotel Administration at Cornell University. He is considered a pioneer in the development and integration of many hospitality Internet marketing best practices and solutions that are today replicated and embraced industry-wide.
Prior to starting E-site Marketing, Laboy held numerous executive positions at leading hotel companies including The Ritz-Carlton Hotel Company, Westin Hotels and Resorts, and The Four Seasons Hotels and Resorts. In addition, he served as executive vice president of the Puerto Rico Convention Bureau.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
