The Westin Dallas Park Central Welcomes Jeremy Berlin as General Manager

. October 19, 2015

DALLAS, TX. October 19, 2015 - The Westin Dallas Park Central, currently undergoing a complete renovation to unveil a sleek interior design and accommodations, is proud to announce Jeremy Berlin as general manager. With more than 15 years of diversified industry experience, Berlin has a proven track record of success in leading outstanding hotel performance and guest satisfaction.

“This is an exciting time to join the Westin Dallas team,” said Jeremy Berlin, general manager of The Westin Dallas Park Central. “The changes taking place on property along with this team's energy, will elevate our product offering to the next level.”

Previously Berlin served as general manager of The Westin Dallas Fort Worth Airport Hotel in Irving, Texas. As General Manager, Berlin was responsible for the management of 250 associates and overall day-to-day operations of the 506-room property. Berlin effectively oversaw all capital projects and developed lucrative, long-term capital, marketing, and budget plans. Recognizing Berlin's tremendous aptitude as a leader and his achievement in generating revenue, Starwood Hotels & Resorts nominated Berlin for the Chief Sales Officer of the Year award in 2013.

“We are thrilled to have Jeremy join the Spire team. His track record of success in both the Dallas market and Westin brand is invaluable.” said Bill DeForrest, president & CEO of Spire Hospitality. “Even more impressive is Jeremy's ability to lead a fantastic team and drive outstanding performance. He is exactly the individual we wanted for this critical role during an exciting transition for the hotel."

Before joining Spire Hospitality, Berlin worked for Winegardner and Hammons Inc., serving as general manager for the DFW Airport Marriott South in Fort Worth, Texas. During his time at DFW Airport Marriott South, Berlin was elected to the board of the Fort Worth Convention & Visitors Bureau and the Hotel Association of Tarrant County (HATC) Executive Committee. As General Manager for Embassy Suites by Hilton Williamsburg in Williamsburg, VA., Berlin led the hotel to great successes, achieving the highest Quality Assurance and Satisfaction, Loyalty Tracking scores in the property's history. Berlin also served as assistant general manager for Birmingham Marriott in Birmingham, Ala. and Columbus Airport Marriott in Columbus, Ohio.

Presenting 42,000 square feet of flexible meeting space including 30 meeting rooms, an executive boardroom and Elevate, a rooftop venue that accommodates a variety of special occasions and extends inspiring views of downtown Dallas. The Westin Dallas Park Central also offers Tangent™ at Westin, a customizable work space available by the hour for small groups of up to four people, ideal for breakout sessions and planning periods. All meeting rooms are equipped with state of the art technology.

The Westin Dallas Park Central is conveniently located near area attractions, Dallas corporate headquarters and a plethora of renowned shopping destinations. With complimentary shuttle transportation within a five-mile radius, guests enjoy quick transportation to many areas of the city. Well-appointed accommodations include high-speed Internet access, the signature Westin Heavenly Bed® and Heavenly Bath® and flat-screen HDTVs. Delicious American cuisine options are available at Cafe in the Park, the recently renovated, onsite restaurant located in the lobby atrium. A pet-friendly property with a state-of-the-art WestinWORKOUT® Fitness Studio, in-room spa and flexible meeting space, business and leisure guests enjoy luxurious convenience at The Westin Dallas Park Central.

For more information on The Westin Dallas Park Central, visit www.westindallasparkcentral.com or call 972-385-3000.

About Westin Hotels & Resorts

Westin Hotels & Resorts, a leader in wellness and hospitality for more than a decade, lives its philosophy “For a Better You™” through the Westin Well-being Movement, a platform comprised of six well-being pillars: Feel Well, Work Well, Move Well, Eat Well, Sleep Well and Play Well. At more than 200 hotels and resorts in nearly 40 countries and territories, guests can experience offerings that include the iconic Heavenly® Bed (Sleep Well), RunWESTIN™ and Westin Gear Lending with New Balance® (Move Well), delicious and nutritious meal options of SuperFoodsRx™ (Eat Well), the innovative workspace Tangent (Work Well), Westin Weekend signature experiences (Play Well), and the brand's nature-inspired design, signature sensory welcome, Heavenly Bath and Heavenly Spa (Feel Well). Westin, like all brands within the Starwood portfolio, is proud to offer the Starwood Preferred Guest® program, the industry's leading loyalty program. To learn more, visit www.starwoodhotels.com/westin. Stay connected to Westin: @westin on Twitter and Instagram and facebook.com/Westin.

About Spire Hospitality

Spire Hospitality, based in Chicago, Ill., is a third-party operator of 5,871 room keys and more than 350,000 square feet of meeting space in hotels including unique independents and across celebrated brands such as Hilton Hotels & Resorts, (IHG) InterContinental Hotels Group, (HOT) Starwood Hotels & Resorts and (MAR) Marriott International. Spire Hospitality offers expertise in all facets of hospitality management and is committed to preserving, protecting and enhancing the value of hotel real estate. For more information, visit www.spirehotels.com.

Business Contact:

Melissa
T: 9546658723
E: [email protected]

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