W South Beach Appoints Ramon Von Schükkmann as Director of Sales & Marketing
MIAMI BEACH, FL. March 2, 2016 - W South Beach, the iconic luxury lifestyle hotel located in the heart of South Beach, today announced the appointment of Ramon Von Schükkmann as Director of Sales & Marketing. Von Schükkmann will oversee all sales and marketing efforts, including digital and creative marketing efforts, branding initiatives, strategic local partnerships, advertising, and local, national and international media efforts.
Von Schükkmann is a dynamic and creative sales and marketing leader bringing more than 20 years of experience in luxury hotels to W South Beach. He will be instrumental in promoting the hotel's core initiatives and 'passion points' that continue to deliver exceptional service and guest experiences at the South Florida property. Von Schükkmann will also play an important role in the W brand's presence in the Miami market, as the iconic South Beach hotel with the largest entry-level guest rooms and a $40 million dollar art collection.
Von Schükkmann is a Starwood veteran who ventured into the hospitality industry 20 years ago in Amsterdam. He has since speared sales and marketing efforts for multiple hotels in The Netherlands, Canary Islands (Spain), the Algarve in the south of Portugal, Mauritius and most recently in the United Arab Emirates before joining W South Beach. Hotels Von Schükkmann has lead sales and marketing efforts for include: the iconic Hotel Pulitzer in downtown Amsterdam, the 72-acre Pine Cliffs resort in Portugal and the first St. Regis in the Indian Ocean. W South Beach is his first U.S. endeavor.
"We are thrilled to have Ramon direct our sales and marketing efforts as we continue to highlight W South Beach as the most iconic luxury lifestyle hotel on South Beach," says W South Beach General Manager Rick Ueno. "His expertise will guide us tremendously through a number of initiatives launching this year, including our brand new guest room revamp, a total revitalization of all 408 rooms, which we're excited to unveil at the end of this year."
With extensive international experience in the hospitality industry and strength in establishing new sales and marketing strategies, Von Schükkmann has played an integral role in ten new hotel openings, including one reopening and two rebranding projects. Von Schükkmann earned his Bachelor's Degree in Business Administration from Hotel Management School Leeuwarden in The Netherlands, and fluently speaks six languages.
About W South Beach
Just steps away from the Atlantic Ocean, W South Beach presents a cutting-edge oasis in the cosmopolitan heart of South Beach. Iconic design and swaying palms set the stage for an unforgettable experience, where the pulsating worlds of music, fashion and design meet contemporary luxury. Swing open your door to discover the largest guestrooms in South Beach, each room boasting its own private balcony and striking ocean views. The signature Whatever/Whenever team is at each guest's service to provide whatever they want, whenever they want it. Residences and guestrooms at W South Beach range in size from 574 square-feet to 3,000 square-feet with nine-foot ceilings and expansive glass balconies that offer unparalleled views of South Beach and the glistening ocean. W South Beach embraces the vibrant spirit of South Beach while setting a glamorously luxurious, yet edgy standard of design and style for its guests. This oceanfront landmark is home to W's fully integrated contemporary lifestyle experience: 408 W-branded residences, including Ocean Suites, Bungalows, and the signature Extreme WOW suite (W's reinterpretation of the Presidential suite); Wall Lounge; celebrity dining hotspot Mr. Chow; The Dutch, a roots-inspired American dining concept by Chef Andrew Carmellini; Living Room Bar and Patio; Grove, a whimsical outdoor garden; Bliss® spa; WET, with two alluring pools and stylish cabanas; more than 10,000 square-feet of ultra-modern meeting and event space; FIT state-of-the-art fitness center; rooftop basketball court and tennis court, SWISH & SWING; a curated Art Collection valued at $40 million on display; and the W Store, W brand's twist on the traditional hotel gift shop. For more information, visit www.wsouthbeach.com or call 305.938.3000.
Contact:
Jim Lee, Dana Pucci, Casey Gasinowski or Raven McMillan
Quinn PR
[email protected] or [email protected] or [email protected] or [email protected]
786.600.3954
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
