TripAdvisor Announces the Hire of Jonathan Howlett in the Newly Created Role of Vice President of Global Destination Marketing
NEEDHAM, MA. March 10, 2016 - TripAdvisor today announced the hire of Jonathan Howlett in a newly created role of Vice President of Global Destination Marketing. He will oversee a team focused on developing the business with destination marketing organizations around the world.
Howlett joins TripAdvisor from comScore, the global leader in digital media analytics, where he led a team in London tasked with growing its business helping clients measure their online and mobile advertising effectiveness.
Prior to this role Howlett was Global Director of Advertising Sales for BBC World News building a global team and overseeing the launch of advertising on BBC.com. At the BBC, he grew travel to be the largest revenue sector supported by initiatives such as developing the weekly travel show Fast track.
Jonathan is based in London. He is a graduate of the AMP program at Harvard Business School and holds a master's degree in marketing from Lancaster University in the UK.
About TripAdvisor
TripAdvisor® is the world's largest travel site*, enabling travelers to plan and book the perfect trip. TripAdvisor offers advice from millions of travelers and a wide variety of travel choices and planning features with seamless links to booking tools that check hundreds of websites to find the best hotel prices. TripAdvisor branded sites make up the largest travel community in the world, reaching 350 million unique monthly visitors**, and 320 million reviews and opinions covering 6.2 million accommodations, restaurants and attractions. The sites operate in 47 countries worldwide. TripAdvisor, Inc. (NASDAQ:TRIP) manages and operates websites under 23 other travel media brands: www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.everytrail.com, www.familyvacationcritic.com, www.flipkey.com, www.thefork.com (including www.lafourchette.com, www.eltenedor.com, www.iens.nl, www.besttables.com and www.dimmi.com.au), www.gateguru.com, www.holidaylettings.co.uk, www.holidaywatchdog.com, www.independenttraveler.com, www.jetsetter.com, www.niumba.com, www.onetime.com, www.oyster.com, www.seatguru.com, www.smartertravel.com, www.tingo.com, www.travelpod.com, www.tripbod.com, www.vacationhomerentals.com, www.viator.com, and www.virtualtourist.com. *Source: comScore Media Metrix for TripAdvisor Sites, worldwide, November 2015 **Source: TripAdvisor log files, Q3 2015
Media Contact:
Kevin Carter
Senior Public Relations Manager
TripAdvisor
[email protected]
Office: +1 (781) 800-5237
www.tripadvisor.com
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