Wymara Resort & Villas Appoints Jorge Collazo as Director of Sales & Marketing

Turks and Caicos Islands, Grace Bay Beach. October 16, 2019

As Wymara Resort & Villas enters it diamond anniversary year, Jorge Collazo has been tapped to take the reins as Director of Sales and Marketing. A bit of a homecoming for the industry pro who worked with the hotel from 2012-2014, he returns to Turks & Caicos after five years away, largely spent in Miami in various roles and most recently as part of the opening team at the Silversands Grenada.

"I am thrilled to return to Turks and Caicos. The transformation that is underway at Wymara Resort and Villas will have the travel industry abuzz. From the intense service training our wonderful employees are completing to the new Ocean Front Villas to the reimagined culinary offerings, Wymara is well on its way to becoming, if not already being, the top choice for the discerning modern traveler," Collazo stated. "It truly is a pleasure to join our General Manager, Mr. Rolf Lippuner, in bringing the resort owners' vision of an elevated Wymara experience to life."

In addition to the aforementioned positions, Collazo has held the DOSM role at Canyon Ranch Hotel & Spa and The Setai, both in South Beach, as well as the opening DOSM role at the Condado Vanderbilt Hotel in Puerto Rico. He brings a natural ability to lead, a competitive and determined nature to meet and exceed goals, and more industry insight, know-how and connections than most, to the role.

"Jorge brings more than a decade of experience to us at Wymara, not least of which includes previous time working in the Turks & Caicos," commented Rolf Lippuner, general manager. "Jorge's strengths are not simply found is his ability to sell and market, but his experience has also seen a number of years in hotel operations with Four Seasons Hotels & Resorts as a Night Manager, Director of Housekeeping and Director of Revenue. All told, he is incredibly experienced and well-rounded and will help take us to the next level."

Collazo will oversee the sales, marketing, reservations and revenue management functions for Wymara Resort & Villas. The timing of Collazo's addition to the team falls in step with the pending completion of the Virtuoso property's first phase of its luxury four- and five-bedroom villas and he will be an integral part of the launch of Phase II of the villas, which will break ground in 2020 and introduce an additional five units, bringing the total to 12.

Media Contact:

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in May 2020...

Eco-Friendly Practices: Creative Innovation

Being eco-friendly is no longer a fad. It is an urgent planetary need and hotels are actively doing their part to reduce their carbon footprint by implementing sustainable, green practices. In addition to the goodwill derived from doing the right thing, hotels are also realizing the benefits to their business. A large percentage of Millennials expect hotels to be eco-friendly and will only patronize those properties that are proudly conforming. Consequently, more hotels are realizing that sustainability is a key element in a successful branding strategy. In addition, going green can lead to a more profitable bottom line, as savings on electricity, water and cleaning materials can add up. Also, there are other advantages that come with being an eco-friendly business, such as government subsidies and tax and loan incentives. As a result, many hotels are finding innovative ways to integrate eco-friendly practices into their business. Geo-thermal energy systems, along with energy-from-waste systems, are being used to heat and cool the property. Passive solar panels, green roofs, natural lighting and natural ventilation strategies also assist in energy conservation. Low-flow water systems and plumbing fixtures make a contribution, as does eco-friendly hardwood flooring, and energy efficient televisions and appliances throughout the property. In addition, some hotels have implemented in-room recycling programs, and only provide all-natural, personal care items. One hotel has actually constructed a bee-keeping operation on their grounds. Not only is this good for the bees but the hotel also produces products from the operation which they sell. This kind of creative innovation also holds enormous appeal to guests. The May issue of the Hotel Business Review will document what some hotels are doing to integrate sustainable practices into their operations and how they are benefiting from them.