Driftwood Hospitality Management Promotes Carol Davies to Vice President of Sales
Driftwood Hospitality Management (DHM), a North Palm Beach-based hotel management company that operates 70 hotels throughout the United States and Costa Rica, today announced the promotion of hospitality industry veteran Carol Davies from Regional Director of Sales and Marketing to Vice President of Sales. In her new role, Davies will be responsible for the sales, marketing, e-commerce, and revenue management endeavors for the company's entire portfolio.
"Carol brings extensive hospitality experience to this role and has been instrumental in the sales and marketing efforts at a number of Driftwood Hospitality properties over the past few years," said Michael Diaz, chief operating officer for Driftwood Hospitality Management. "Her leadership will play an integral part in driving successful strategic sales and marketing initiatives at each of our hotels and we are very excited to see her grow within our company."
Davies joined the company in 2016, bringing with her over 26 years of sales and marketing experience. She has proven to be instrumental in her above property leadership roles of overseeing the sales and marketing efforts of branded and non-branded hotels. Carol has extensive knowledge in the transitioning of existing assets and the opening efforts of brand-new ones in most major markets across the United States.