Stuart Lyall Appointed General Manager of Fusion Suites Vung Tau in Vietnam

Viet Nam, Ho Chi Minh. May 14, 2020

As Fusion grows its hotel portfolio with the opening of Fusion Suites Vung Tau, the wellness-focused hospitality group has appointed seasoned hotelier, Stuart John Lyall, to manage the new property.

The new general manager is already leading the hotel through its soft-opening phase and putting plans into action for an April grand opening. Stuart's most recent role had him guiding Selong Selo Resort & Residences in Lombok, Indonesia through its soft opening phase, where he was the GM responsible for everything from establishing and implementing CSR to acting as director of sales and marketing.

Prior to his time in Indonesia Stuart was based in Khao Sok, Thailand from 2017 - 2018 where he also held a general manager role. At Our Jungle Camp, like at Selong Selo, he wore many hats under the GM umbrella, from construction manager during the initial build to guest services management.

Much of Stuart's hospitality experience comes from his time with world leading Australian Cruise company, Travel Marvel (part of APT Group), where he was regional product manager Asia & India from 2013 - 2017. It was during this time that he was closely involved with Fusion Suites Sai Gon on the wholesale side, playing a pivotal role in the hotel's success.

"Stuart is ideally placed to set up and drive the opening stages of our new Vung Tau hotel," said Samir Wildemann, Fusion's vice president of operations. "He's achieved solid results with all he's done so far in the hospitality space and will continue to drive Fusion's growth forward, ensuring that our first guests are provided with a stylist vacation experience and that strong foundations are laid for the future.

Stuart's first footstep into the hospitality industry was his Bachelor of Arts, International Hotel & Tourism Management, at the University of Queensland, Australia, in 1993. Over the years, he has worked as general manager of sales and marketing for South Sea Horizons, Papua New Guinea tour experts, as regional product manager Asia Pacific with tour company Peregrine Adventures; been an international travel and hotel consultant for Flight Centre, Australia's largest retail travel agency; and worked as an Asia-focused tour director for adventure travel company, Intrepid Travel.

Fusion's newest hotel, Fusion Suites Vung Tau, is a 19-storey property featuring 171 well-appointed suites and apartments, a multitude of dining options, a 12-treatment room maritime-inspired spa, yoga studio, and a rooftop infinity pool. The property offers views of the ocean, and complements the setting with playful interiors dressed in sea green, ocean blue, and a wide range of ocean-inspired hues in between. Located in the heart of Vung Tau, the hotel is just a short trip by boat or road from Ho Chi Minh City.

Media Contact:

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in June 2020...

Sales & Marketing: Technology Rules

It is impossible for any hotel to develop an effective sales and marketing plan that doesn't include a wide-ranging digital strategy. Online platforms have impacted virtually every aspect of their business, due to major changes in how Internet users research, plan, and book their hotel visits. As a result, a successful plan includes generating traffic through the use of a hotel website, social media, email and a myriad of other digital marketing technologies. One such strategy uses data collection and automation technology to create personalized content to individual customers. The goal of personalization marketing is to engage potential customers by communicating with them as individuals - to establish a more personal relationship - as a way of encouraging them to visit a property. Video marketing is also extremely important. Showing someone authentic video from a specific location is immersive and engaging, and video is still the preferred way for customers to interact with a hotel brand. Voice and Visual Search are increasingly in demand, as consumers are moving away from typing queries into a search engine. Instead, they can simply speak their request into their phone, and find and book a hotel without ever typing a word. Similarly, other platforms allow consumers to search visually for almost any image, and find out pricing information, shopping comparisons and how-to-buy - all from the app. The adoption of Artificial Intelligence is also becoming popular. The ability of chatbots to answer simple questions or fulfill requests 24/7 is undeniably appealing. In addition, A.I. seems best positioned to qualify leads that can be later nurtured and closed by a human sales expert - all at a fraction of the cost of a traditional support team. The June Hotel Business Review will examine how some sales and marketing professionals are integrating these innovative technologies into their operations.