Keys to a Successful Technology Implementation in Hospitality

By Adria Levtchenko CEO & Co-Founder, PurpleCloud Technologies | April 22, 2018

In an era when Internet service is almost as taken for granted as core utilities like water or electricity, technology impacts significantly nearly every area of modern hospitality administration, management and operations. 

Everyday technology systems that we employ and rely on include brand and property web sites; guest reservation and communication systems; revenue management systems; internal operations, management and management communication systems; or in-room Internet and entertainment. Netflix or Hulu, anyone?

There's also a great deal of advanced technology "under the hood" in hospitality.  These applications include computerized HVAC and lighting systems; security systems; systems for housekeeping, engineering, ordering and inventory management, staff recruiting and other human resources functions; right on to all phases of accounting, general administration and financial planning and reporting.

And, certainly, more is on the way, including advanced cloud computing (IoT) and systems to help secure transactions, as well as even greater interaction with guests through smart phones and, sooner rather than later, artificial intelligence systems.  Direct check-in, smart keys, room service apps, texting back and forth, even "talking" with a guest Siri- or Alexa-style are only the beginning of what's in store for bringing guests into our technology equation.

In this article, we will discuss some key steps in making the right choices and successfully implementing such technologies, which, today, are expensive up-front investments, as well as ongoing line items, for all hospitality organizations.

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Sales & Marketing: Selling Experiences

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