Columbia Sussex Corporation Supports American Red Cross with Celebrate America Food & Beverage Initi
Columbia Sussex Corporation will Donate Money to the American Red Cross for Every "Celebrate America
CINCINNATI, OH, September 21, 2005. From October 15, 2005 through February 15, 2006, Columbia Sussex Corporation will feature a three-course "Celebrate America'" menu which allows guests to create their own dinner for a pre-set price. The patriotic-themed menu not only promotes a variety of delicious meals, but also promotes supporting Americans during a time of need. "The effects of Hurricane Katrina will be felt for months, if not years. We want to support the efforts of the American Red Cross by donating $3.00 for every 'Celebrate America' dinner sold to the organization. With the support of our guests, we expect to raise over $100,000.00," said Roger Taylor, vice president of food and beverage for Columbia Sussex Corporation.
The create-your-own-dinner concept is a follow-up to similar programs that Columbia Sussex has executed such as "Taste of Italy" and "Summertime Grillin' & Chillin'". "Offering dinner selections at pre-set prices has been well-received by our guests," said Taylor.
The new "Celebrate America" menu features a variety of salads, entrees and desserts, and menus prices range from $13.95 to $22.95. Dinner selections include Roast Prime Rib of Beef, Roast Turkey Platter, Yankee Pot Roast, Southern Fried Chicken, Salmon Piccata and Parmesan Crusted Swordfish. Featured desserts include Strawberry Shortcake, Deep Dish Apple Pie and a Traditional Banana Split. The "Celebrate America" menu highlights beverages that complement the flavors of the dinner entrees such as Ravenswood Zinfandel, Robert Mondavi Private Selection Chardonnay, Woodbridge Cabernet, Woodbridge Chardonnay, Budweiser, Budweiser Select and Bud Light. Additional cocktails are highlighted such as the Smirnoff Appletini, Smirnoff Gimlet, Maker's Mark on the Rocks and after dinner drinks such as Caf'e Niko featuring Kahlua, Chambord and Cr`eme Chantilly, Caf'e Italiano made with Disaronno Amaretto and Frangelico, and Vanilla Dream featuring Stoli Vanil Vodka and White Cr`eme de Cocao.
Custom posters, menus and menu inserts will be used in restaurants, lounges and guest rooms to promote "Celebrate America" at over 60 full-service participating hotels nationwide including hotel brands Marriott, Renaissance, Sheraton, Crown Plaza, Radisson and Holiday Inn.
Founded in 1972, Columbia Sussex Corporation, with its wholly owned affiliates, is the largest privately held owner of full-service hotels in the United States. Columbia Sussex Corporation owns and operates 62 hotels and 8 casinos. The company is also the largest franchiser of full-service Marriott Hotels in the country. For more information, visit the corporation's Web site www.columbiasussex.com.
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