Oceania Names New VP Myrtle Beach Location
MARCH 31, 2008. Oceania Family of Resorts, Myrtle Beach's newest vacation ownership sales and marketing company, has named Randy Reeves to the position of Vice President of Sales and Marketing.
Joining the company in late 2007 as a consultant, Reeves brings a strong track record in resort vacation ownership sales and a fresh insight into mixed-use resort properties. "In the short time Randy has been with us," said President Jason Shroff, "he has already overseen a 50% increase in total intervals sold. We feel his experience and philosophy are the perfect fit for us at this stage of our growth."
Reeves previously was Project Director/Sales Manager for The Berkley Group in Williamsburg, VA; Epic Resorts in Hilton Head, SC and Clublife Resorts in Destin, FL.
"The Myrtle Beach location is our strongest selling point," said Reeves. "Exchange values increase in proportion to the strength of the ownership interval's location and available amenities and Myrtle Beach offers the best of those on the East Coast!"
Myrtle Beach is easily accessible by car to two-thirds of the U.S. population. To capitalize on this huge potential, Oceania is pioneering the mixed-use concept in several popular oceanfront resorts in the Myrtle Beach market as well as several planned developments.
"Mixed use is good for developers," said Reeves. "It allows them to offer valuable product to multiple segments of the buying public. Fortunately, somebody who can afford only a guaranteed two-weeks is going to be just as happy an owner as somebody who can purchase a whole ownership condo."
Many oceanfront resorts in the Myrtle Beach market have embraced vacationer preference for staying in a condominium rather than a hotel room. "Condos give people the room to have the whole family together as well as the convenience to prepare meals and do laundry," said Reeves. "They truly make for a more relaxed vacation experience."
Prior to joining the industry, Reeves was Golf Professional at Houston's Texas National Country Club. The father of two and proud grandpa of four, he attended Indiana Tech University where he studied Recreation Management.




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