Sleep Inn to Break Ground in Madison, WI

. October 22, 2008

OCTOBER 16, 2008. A local private partnership group of the new Sleep Inn hotel have broken ground at 4802 Tradewinds Parkway - US Highway 51 and US Highway 12&18 (Beltline Highway). Construction is expected to be finished in June, 2009. The Sleep Inn brand is franchised by Choice Hotels International, Inc. (NYSE:CHH), one of the world's largest lodging franchisors. Sleep Inn is a chain of mid-priced, limited-service properties that boasts one of the highest levels of guest satisfaction in the midscale segment. The Sleep Inn brand offers a consistent experience with just the right amenities, all at a great value.

Owned and operated by Kevin G Wilson of KGW Management in Madison, WI, the Sleep Inn hotel will feature 90 guestrooms. The hotel will offer a complimentary Morning Medley breakfast, free high-speed Internet access, complimentary USA Today, indoor pool, whirlpool, and splash pool, game room, fitness room, large two story lobby, and a spacious breakfast area.

"We are excited to be building a Sleep Inn hotel in Madison," said Mr. Wilson. "The services and amenities of the hotel are designed to exceed the expectations of both business and leisure travelers."

Guestrooms will feature an oversized work area, large, well-lit Sleep Signature showers, free in-room coffee, refrigerators, and iron and ironing boards. All rooms will also feature sophisticated technology like flat screen televisions, and clock radio/CD/DVD player with MP3 hook-up and I-pod docking station. Some rooms will feature a whirlpool bath and separate living area. Rates will begin at $79.00.

The building contractor and partner in the ownership group is Bauer & Raether Builders of Madison, WI. Bauer & Raether Builders is one of Madison's more substantial and reputable commercial general contractors. The company is known for its wide range versatility, and regularly performs construction across a broad spectrum of commercial projects.

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