New Courtyard Phoenix Teams Up with WRS
Worldwide Revenue Solutions to Provide Ongoing Search Engine Optimization Services
FEBRUARY 16, 2009 - The Courtyard by Marriot Phoenix North/Happy Valley, the most exciting new lodging in Phoenix, Arizona, has contracted Worldwide Revenue Solutions (WRS) to oversee content and ongoing search engine optimization efforts. The Courtyard is managed by White Lodging of Merrillville, IN, one of the fastest growing, independent hospitality, development and management companies in the country.
The principal role of WRS will be to oversee the Search Engine Optimization (SEO) of the property's Web site, which is maintained by the brand-holder, Marriott International. SEO is a multi-faceted approach to Web site and content design intended to maximize the ranking of a given Web page in search engines like Google and Yahoo!, thus increasing the browser traffic and potential revenue gain of that page.
This is done primarily by writing content around niche keywords with strong search engine presence, but may also include attracting in-bound links and expanding content scope to include blogs and social media services. For example, all WRS partner hotels receive powerful in-bound links from the WRS-run blog " USA Travel Guide".
Management at White Lodging and the Courtyard are thrilled to launch a new property with an extensive SEO strategy in place. For more information about the Courtyard North Phoenix Hotel / Happy Valley, call 1-800-321-2211 or visit the Web site at http://www.marriott.com/hotels/travel/phxbc-courtyard-phoenix-north-happy-valley/
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
