The Harilela Group Completes Relaunch of Holiday Inn Singapore Orchard City
SINGAPORE, 18 November 2009 - Guests at Holiday Inn's city-centre hotel woke up today to a new look and a new name. The 319-room hotel, which overlooks the Istana in Orchard Road, officially unveiled a S$25 million dollar refurbishment of the entire property, including guest rooms, function rooms and public areas.
Overnight, the covers came off, to reveal a new name that better reflects its central location. The former Holiday Inn Park View, which first opened its doors in 1985, is now known as Holiday Inn Singapore Orchard City Centre.
The extensive refurbishment, carried out in stages over the past 15 months, was undertaken by owners, the Harilela Group, in conjunction with Holiday Inn's US$1 billion global relaunch programme designed to overhaul more than 3,200 hotels under theHoliday Inn brand family worldwide.
Holiday Inn Singapore Orchard City Centre is one of the first Holiday Inns in South East Asia to relaunch with the new look and brand hallmarks. The hotel boasts new signage and lighting, an upgraded reception area with Holiday Inn's unique brand scent and sound, the 'Stay Real' service promise that values every guest as an individual, comfortable bedding with choice of firm or soft pillows, and power showers.
Dr. Aron Harilela, Director of the Hong Kong-based international property developer with properties in Hong Kong, the Far East, Europe and the Americas; was at the relaunch, unveiling the new name and logo to signify the beginning of a new era for the hotel.
“The decision to invest such a significant amount during these uncertain times was a real vote of confidence in this property, the Holiday Inn brand, and Singapore as a growing centre for business and tourism,” said Dr. Harilela.
“And it was also based on the fact that as we have a very high repeat guest ratio in the city, we need to keep working at constantly improving our product and service in order to maintain that high level of customer satisfaction and loyalty,” he added.
Holiday Inn Singapore Orchard City Centre's General Manager, Mr. Shantha de Silva, echoed Dr. Harilela's sentiments.
He said, “This refurbishment and repositioning puts us right up there alongside the top hotels in the Orchard Road area. We have focused on the things that guests value most when they think about quality ¯ great beds, great showers, and genuine service with a contemporary look. And, we also have the unique advantage of being located right in the city centre, just off the beaten track.”
“That means our guests have the best of both worlds: the buzz and excitement of Orchard Road for shopping and entertainment and a quiet, secluded environment for rest and relaxation.” added Mr. de Silva.
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