Westin Verasa, Napa Announces New DoSM
Heidi Miersemann Brings More than 18 Years of Hospitality Experience to the Job
January 12, 2011 - Heidi Miersemann, CMP has joined the The Westin Verasa, Napa as Director of Sales and Marketing.
With more than 18 year's experience in the hospitality industry, she has worked on both the resort side and client side as a Corporate Travel Manager. Most recently, she was Director of Sales and Marketing at the Hilton Sonoma Wine Country, where some of her accomplishments included the successful hosting of high profile industry events, including the PCMA Board Meeting and the MPINCC Board Retreat.
“I'm excited to be involved in one of Napa's premier properties,” said Miersemann. “With the revitalization of downtown Napa, The Westin Verasa, Napa is set to be host to an ever growing number of visitors who recognize all this area has to offer. I'm pleased that I can play a role in The Westin Verasa's continued success.”
Miersemann was awarded a Bachelors degree in Communications with honors from the University of California, Santa Barbara, and continued her industry education by earning her Certified Meeting Professionals designation in 2004. She is actively involved in the meeting industry, serving on the board of Meeting Professionals International from 2007-2009 and has been a member of the Society of Government Meeting Planners since 2003.
The California wine country has always remained close to Miersemann's heart as she was raised in nearby Rohnert Park. On weekends, she can be found in the tasting rooms of the Napa Valley wineries or out in the hills mountain biking.
The Westin Verasa, Napa is located approximately two blocks east of Downtown Napa and is conveniently located near all of Napa Valley's attractions, including the wine train, wineries and the Oxbow Public Market. For more information, visit www.WestinNapa.com.
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