New Holiday Inn Birmingham - Hoover Opens

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. May 16, 2011

May 13, 2011 - The five-story hotel features 112 rooms, including two suites, and is located on a lake in a quiet area just outside of Birmingham, near the intersection of Interstate 65 and Interstate 459.

IHG (InterContinental Hotels Group) [LON: IHG, NYSE: IHG] announced today the opening of the new Holiday Inn Birmingham-Hoover to meet the needs of both business and leisure travelers. The hotel has hired more than 30 employees to fill various positions throughout the hotel from front desk and sales to housekeeping and maintenance.

The five-story hotel features 112 rooms, including two suites, and is located on a lake in a quiet area just outside of Birmingham, near the intersection of Interstate 65 and Interstate 459. It features fresh and stylish decor and an array of amenities, including an indoor heated pool open all year, a 24-hour fitness center and a full-service restaurant and lounge.

“We are thrilled to welcome the Holiday Inn Birmingham-Hoover to the Holiday Inn family of hotels,” said Gina LaBarre, vice president, Brand Delivery, the Americas, IHG. “Holiday Inn hotels are specifically designed for business and family oriented leisure travelers in need of a full-service lodging experience, and this hotel fits well within that offering.”

The new hotel includes features in keeping with the $1 billion Holiday Inn re-launch, the biggest ever project of its kind in the history of the hospitality industry. First announced in 2007, the re-launch program creates a more contemporary brand image as part of the drive to increase quality and consistency across the global portfolio. The program focuses on arrival and welcome services, guestroom and guest bath comfort and a redesigned logo and signage.

For business travelers, the new Holiday Inn features a 24-hour business center and 1,674-square-feet of meeting space that can be transformed into one ballroom or two meeting rooms. The hotel is near the offices of AT&T, Blue Cross/Blue Shield of Alabama and not far from the University of Alabama at Birmingham.

Nearby attractions include Regions Park, (home of the Birmingham Barons), Aldridge Botanical Gardens, Verizon Wireless Amphitheatre and Alabama Adventure Water & Theme Park. The hotel is close to the Riverchase Galleria Mall and The Summit for shopping, and for the outdoor enthusiast, a short distance from Oak Mountain State Park and Moss Rock Preserve.

The hotel is home to Kem's Restaurant & Lounge, named after the brand's founder, Kemmons Wilson, featuring a wide array of fresh, grilled menu items and traditional favorites. Kem's Restaurant offers the Holiday Inn Best-4-Breakfast menu, with signature items such as Rainforest Alliance™ Certified coffee, Cinnamon Supreme French Toast™ and Skillet Inspirations™. Kids 12 and younger eat free at Holiday Inn when ordering from the kids' menu in the hotel restaurant and accompanied by a dining adult. Room Service Right…On Time™ ensures that guests' room service orders are accurate and delivered on time, every time. The restaurant's design includes hardwood-style flooring, solid wood tables and unique circular booth seating, which are intended to elevate the overall experience for guests.