Miraval Resort & Spa Names Carol Stratford VP Marketing
July 18, 2012 - Miraval, the award-winning destination resort and spa in Tucson, AZ is pleased to announce that Carol Stratford has been named Vice President of Marketing. In her new role, Stratford will oversee the reservations and revenue management functions at Miraval in addition to the marketing strategy.
Stratford joined Miraval in 2011 as Director of Marketing, where she spearheaded and oversaw the revitalization of Miraval's website and the highly successful PR launches of the Miraval Life in Balance Spa with Clarins and Mindful Eating cookbook.
"I am thrilled to announce the promotion of Carol Stratford to Vice President of Marketing," said Michael Tompkins, CEO of Miraval. "Carol has been a vital force behind what has become a period of tremendous growth for Miraval, and we look forward to continued marketing success under her direction."
Stratford brings 16 years of experience in marketing, public relations and communications to her new position. Prior to joining Miraval, she spent four years as Director of Marketing for The Homestead, a historic, luxury destination spa and golf resort located in the Allegheny Mountains of Virginia. Stratford first established herself in the realm of corporate communications while working with Six Flags, Inc. and with prestigious properties such as the Doral Golf Resort & Spa in Miami, FL and Lake Lanier Islands Resort in Buford, GA.
Stratford received her Master's degree in Mass Media Communications from The University of Akron in 1995 after achieving her Bachelors of Arts degree in Communications from Hiram College in 1992. She currently resides in Oro Valley, AZ with her husband and son.
About Miraval
Miraval is dedicated to making life more magnificent. Since opening in 1995 Miraval has been ranked as one of the world's top destination spas by Travel Leisure, SpaFinder and Conde Nast Traveler. In May, the property opened the Miraval Life in Balance Spa with Clarins, a state-of-the-art oasis designed to transform guests both physically and emotionally. Built in harmony with the healing power of its Sonoran desert surroundings with a focus on sustainability by the same team who helped create the Villas at Miraval, the new spa's luxury is not about excess, opulence, or lavishness but rather embraces the mantra “Life Enhancing Minimalism”. In addition to the new spa's Chill-Out”TM spa services, Miraval offers an array of “Clue-In”TM self-discovery and development activities, all of which reflect Miraval's core philosophy of living life in the moment.
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