STR Reports US Hotel Occupancy Flat for Week Ending September 8, 2012
Occupancy Flat and ADR Increases 4.9% to US$102.92
September 17, 2012 - The U.S. hotel industry experienced positive results in the three key performance metrics during the week of 2-8 September 2012, according to data from STR.
In year-over-year comparisons, occupancy ended the week nearly flat with a 0.1-percent increase to 57.6 percent, average daily rate was up 4.3 percent to US$102.92 and revenue per available room ended the week with an increase of 4.3 percent to US$59.31.
Among the Top 25 markets, New Orleans, Louisiana, experienced the largest growth in all three key performance metrics. The market's occupancy rose 71.3 percent to 74.6 percent, its ADR was up 24.1 percent to US$114.96 and its RevPAR rose 112.6 percent to US$85.72 percent.
San Diego, California, reported the largest occupancy decrease, falling 4.5 percent to 63.5 percent, followed by Philadelphia, Pennsylvania-New Jersey (-4.2 percent to 58.7 percent), and Phoenix, Arizona (-4.1 percent to 41.2 percent).
Phoenix ended the week with the largest ADR (-5.1 percent to US$78.62) and RevPAR (-9.0 percent to US$32.37) decreases for the week.




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