STR Reports Hotel Industry in the Americas Region Posts Positive Results for September 2012

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. October 24, 2012

October 24, 2012 - The Americas region ended the month virtually flat with a 0.4-percent increase in occupancy to 63.4 percent, a 3.6-percent gain in average daily rate to US$109.26 and a 4.1-percent increase in revenue per available room to US$69.32.

The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars for September 2012, according to data compiled by STR and STR Global.

The Americas region ended the month virtually flat with a 0.4-percent increase in occupancy to 63.4 percent, a 3.6-percent gain in average daily rate to US$109.26 and a 4.1-percent increase in revenue per available room to US$69.32.

Among the region's key markets, San Juan, Puerto Rico, rose 9.4 percent in occupancy to 63.5 percent, reporting the largest increase in that metric, followed by Chicago, Illinois, with an 8.4-percent increase to 76.3 percent.

San Francisco posted the largest ADR increase, rising 14.3 percent to US$194.80, followed by Santiago, Chile (+13.2 percent to US$162.11), and Rio de Janeiro, Brazil (+12.7 percent to US$217.25).

Four markets achieved double-digit RevPAR increases: Chicago (+21.5 percent to US$107.93); San Francisco (+12.9 percent to US$171.12); Rio de Janeiro (+12.3 percent to US$162.47); and Mexico City, Mexico (+10.8 percent to US$87.98).

Panama City, Panama, experienced the largest decreases in all three key performance metrics. The market's occupancy fell 22.8 percent to 43.1 percent, its ADR was down 13.4 percent to US$111.36 and its RevPAR decreased 33.1 percent to US$48.01.