IHG Unveils Grand InterContinental Seoul Parnas Following 11-Month Renovation

United Kingdom, Denham. February 10, 2021

Leading luxury hotel brand, InterContinental® Hotels & Resorts unveiled Grand InterContinental Seoul Parnas after an 11-month renovation, which saw the transformation of the exterior of the hotel, Club InterContinental Lounge and all guestrooms from the 7th floor to the 33rd floor. As the first international hotel brand in the Gangnam area of Seoul, the reopening marked a new standard set for a luxurious way of living.

"2020 has definitely been a year of change for our hotel with the major renovation that we've done to commemorate the 30th anniversary of this hotel. With InterContinental Hotels & Resorts pioneering luxury travel across the globe since 1946, we will continue elevate the experience at Grand InterContinental Seoul Parnas to deliver an unprecedented lifestyle choice in the capital of South Korea," said Brian Harris, General Manager, Grand InterContinental Seoul Parnas.

Luxury design for functionality The hotel worked with 1508 London, a British interior design group, on its new interiors and create a design narrative encompassing these themes, ‘Return to Nature', ‘Balance' and ‘Crafted Detailing'. For a distinctively luxurious atmosphere, the design also incorporated Korea's unique lines and warm colours, creating harmony between materials for an exquisite finish.

All guestrooms at Grand InterContinental Seoul Parnas are now fitted with panoramic floor-to-ceiling windows, and the hotel exterior has also been retrofitted with full-paneled glass. Apart from creating a modern and sophisticated aesthetic, the glass panels are reinforced by insulating bars for improved energy efficiency as part of the hotel's green commitment towards IHG's Green Engaged programme.

The Club InterContinental Lounge was previously located on the 26th floor and was moved to the hotel's top floor at level 34 to provide an elevated club experience in its new location. With a new harmonised look and a grand golden canopy on the ground floor, the hotel aimed to become a design landmark with contemporary charm in the Gangnam area.

Luxurious amenities and suites for all needs Grand InterContinental Seoul Parnas now welcomes guests with 16 types of 550 rooms that are tailored to various needs from the spacious Deluxe rooms, Junior Suite and luxurious top suites.

New room facilities include a minimum 55-inch LED UHD Smart TV regardless of the room type, all suites offer a clothing steriliser so guests can disinfect their clothes for ease of mind. 20 rooms are fitted with two queen beds to accommodate up to four guests due to increased recent leisure-seeking and family guests.

Located on 32nd floor of the hotel, its Presidential Suite offers a luxurious 303sqm over two floors, a 4-metre high ceiling, a separate treatment room where guests can enjoy a Technogym treadmill and a Finnish-style dry sauna with the comfort of privacy. Complementing the suite experience is a living room equipped with a 77-inch OLED UHD TV, an elegantly decorated study, and a dining room with a built-in wine cellar, a fridge, and a dining table that accommodates eight persons.

Delectable culinary journeys and meeting experiences After a long hiatus, guests can now indulge in gourmet culinary experiences at the hotel's reopened restaurants. Savour modern Chinese cuisine at ‘Weilou', three-time winner at World Luxury Restaurant Awards, in its new location on 34th floor, along with buffet at ‘Grand Kitchen' and traditional Japanese at the popular ‘Hakone'.

IHG Hotels & Resorts have been delivering True Hospitality in meetings and events for decades, and has combined this wealth of knowledge, with industry best-practices and the expertise behind IHG Way of Clean, to bolster the global Meet with Confidence commitment.

Prioritising guest safety and wellbeing, while also providing flexible booking during uncertain times, means meeting planners and attendees may rest assured that meetings and events at one of Seoul's most magnificent banquet venue, ‘Grand Ballroom' and other meeting spaces at Grand InterContinental Seoul Parnas will adhere to leading cleanliness and safety practices, and compliant to local regulations.


Media Contact:

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in June 2021...

Sales & Marketing: Playing the Long Game

During an economic downturn, it is tempting to slash marketing budgets to make up for lost revenue. But smart hoteliers play the long game, knowing that companies who stay engaged with their customers will be the first to benefit from a rebound. Therefore, now is the time to renew and revamp sales and marketing strategies in order to be ready for what lies ahead. For example, this is a perfect time to refresh website content, social media and SEO.  The same for hotel blogs where content can be updated to give customers inspirational ideas as they begin to travel and meet again. Multimedia assets should also be revised with new photo/video shoots that provide accurate information about how setups, room configurations, and onsite offerings have changed to accommodate safer meetings and social distancing. The June Hotel Business Review will focus on the sales and marketing strategies that some hotels are adopting in anticipation of a recovery in 2021.