Aimbridge Names SVP, SM
DALLAS, TX, February 26, 2008. Hospitality industry veteran Tom Kenney has recently joined Aimbridge Hospitality as senior vice president of sales and marketing. With more than 25 years of industry sales experience, Kenney will provide strategic direction for the company's corporate image and direct the overall sales and marketing efforts for its growing portfolio.
"Tom Kenney's in-depth industry knowledge, sales skills, and excellent people skills will be instrumental in building loyal relationships with nationwide customers and company-wide business partners," said Dave Johnson, President and CEO of Aimbridge Hospitality. "By enhancing what is already a strong management team, we are ensuring Aimbridge continues to be successful in this growing industry while also ensuring continued superior returns for our investment partners."
"Aimbridge Hospitality has created a stir of sorts across the industry," Kenney said. "Everyone is abuzz with talk of its aggressive growth strategies. It is an exciting time to join the Aimbridge Hospitality Team and become part of its strong sales culture. I anticipate that Aimbridge Hospitality will soar to great heights in 2008 as we work to hire and retain exceptional sales people at the property level, implement new e-marketing initiatives, and strive to become the hotel management company of choice across all the brands.
Prior to joining Aimbridge Hospitality, Kenney served as regional vice president of sales with The Procaccianti Group. In this role, he directed the company's overall sales efforts during a period of unprecedented growth from 25 to 57 hotels, while improving performance and revenues and reducing cost of sales by 31 percent, or $2.3 million. Kenney also was instrumental in facilitating sales-and-marketing brand conversion initiatives of numerous properties.
Before his tenure with TPG, Kenney served in various sales managerial positions in both national and regional level divisions of Wyndham International. During his successful 18-year career with Wyndham, Kenney implemented a systemic framework of sales tools, processes, priorities, and measurements across all hotels in a 10-state Eastern region, Caribbean resorts, and Canadian hotels constituting up to 64 percent of room revenue. Kenney also conceptualized and created the Business Transient Sales National Sales Organization in 1996 while with Wyndham.
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